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Earlier quoted context omitted.
That's a _superb_ logo actually. It's a shape of a racked server + an usual, but fitting choice of color. It's instantly recognizable and versatile as hell.
I like it but will people know what a physical server looks like in the future, kids dont understand the save button (floppy disk) today.
At least this is a little more creative than HP Enterprise's "new" logo: https://s-media-cache-ak0.pinimg.com/originals/dc/a4/bc/dca4... I wonder how many $Ms that cost.
That's a _superb_ logo actually. It's a shape of a racked server + an usual, but fitting choice of color. It's instantly recognizable and versatile as hell.
That new logo looks like fingertips. Does this mean they've also done away with all caps on JIRA? Or was that changed a while ago?
Personally, I just can't wrap my head around it. Pick a colour palette that matches your business (blue = calming, red = aggressive etc etc), and make a mildly unique and attractive shape with those colours that is related to your businesses name. I've had it explained to me a million times but I still don't see how this could take more than a couple of hours, it just seems like a massive exercise in overthinking a very simple problem.
Living with a graphic designer, I've heard all there is to hear about how important logos are and how many hours/days need to go into research for one. BUT, I'm yet to actually see any real evidence whatsoever that it's worth spending more than a couple hundred dollars on one. Can anyone find any actual evidence that it's worth investing a ton of your marketing budget into a logo vs just about any other marketing exe…
"Mating sharks"