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Instagram grows to 1M active advertisers

techcrunch.com

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Re: Instagram grows to 1M active advertisers

#11

Post by taytus »

slackoverflower wrote: post #7
taytus wrote: post #5

Full Disclosure: I'm the developer of statimgram.com I believe Instagram will continue to keep growing, and I wanted to help advertisers and users to have more tools to engage and reach their followers. Now with statimgram, you can schedule and post from the browser not only regular posts, but also directly into IG stories. We are launching next week, and I'm opening the API to developers as well, if you want early a…

Does this violate their terms of service? I've heard they do not want desktop uploading or any form of uploading media through the API. I can't seem to find an API reference for uploading on api.instagram.com

We provide a full "end to end" posting service requiring no intervention from you after you have scheduled your posts (no push notifications to your phone and you having to open the Instagram app to post it for example. We don't use IG's API.

Re: Instagram grows to 1M active advertisers

#12

Post by ZiggyCrane »

speg wrote: post #3

Instagram has become my favourite platform. Every time I log into Facebook all I see is a wall of poor quality shared posts ranging from random truck videos to fake news. The relative quiet on Instagram, knowing I'm going to be getting only photos is serene.

All I see on Instagram is "Double tap to ..." posts.

Re: Instagram grows to 1M active advertisers

#13

Post by taytus »

aaronpk wrote: post #10
slackoverflower wrote: post #7

Earlier quoted context omitted.

Does this violate their terms of service? I've heard they do not want desktop uploading or any form of uploading media through the API. I can't seem to find an API reference for uploading on api.instagram.com

Their terms of service also prohibit apps from using "gram" in the name.

This is correct for applications using IG's API. This is not the case for statimgram.

Re: Instagram grows to 1M active advertisers

#14

Post by daenney »

There's actually an interesting comment on the article itself:

> Kind of misleading...when you start advertising on Facebook it automatically opts you in to advertising on Instagram.

I don't know if this is true or not but that could certainly explain how their advertiser numbers ballooned like that.

Re: Instagram grows to 1M active advertisers

#15

Post by siquick »

federicoponzi wrote: post #6

It's funny because when you want to buy ads on facebook, you spend something like 80% of budget on facebook and the remaining 20% on instagram by default

There is a clear option to define the placement of the ad, and turning off Instagram is the first option you see.

Re: Instagram grows to 1M active advertisers

#18

Post by michaelbuckbee »

siquick wrote: post #15
federicoponzi wrote: post #6

It's funny because when you want to buy ads on facebook, you spend something like 80% of budget on facebook and the remaining 20% on instagram by default

There is a clear option to define the placement of the ad, and turning off Instagram is the first option you see.

There is a real power in the default options though - and when the FB ads first started allowing IG as a placement it wasn't the case.

Re: Instagram grows to 1M active advertisers

#19

Post by doughj3 »

aphextron wrote: post #4
speg wrote: post #3

Instagram has become my favourite platform. Every time I log into Facebook all I see is a wall of poor quality shared posts ranging from random truck videos to fake news. The relative quiet on Instagram, knowing I'm going to be getting only photos is serene.

Same. I use Facebook for nothing but messaging now, and have every other feature blocked with my adblocker.

You can use messenger directly at https://www.messenger.com/

Re: Instagram grows to 1M active advertisers

#20

Post by jimminy »

taytus wrote: post #11
slackoverflower wrote: post #7

Earlier quoted context omitted.

Does this violate their terms of service? I've heard they do not want desktop uploading or any form of uploading media through the API. I can't seem to find an API reference for uploading on api.instagram.com

We provide a full "end to end" posting service requiring no intervention from you after you have scheduled your posts (no push notifications to your phone and you having to open the Instagram app to post it for example. We don't use IG's API.

IANAL

But that is the issue, you as a developer and provider may not run afoul of the terms directly, but your users will.

Section 10 in the Basic Terms forbids accessing Instagrams Private API's.

And if that isn't being used and you are a user of Instagram are running afoul of Section 4 of those terms in soliciting, collecting, or using the login credentials of other users. As well as your naming being in conflict with Terms and trademarks.

Unless you're offering the service, through a reminder system with push notifications, you or yoru customer is probably breaking the Terms somewhere. You should probably have a lawyer verify that you're not running straight into a legal mess.

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