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WeChat's App Revolution

bloomberg.com

11–20 of 104 posts

Re: WeChat's App Revolution

#11
post #4

This is praising WeChat for having a built-in web browser that supports single sign-on and credit card autofill.

I don't think the article is praising the solution, but rather the impact of the solution. It's going to take away money and control from the App Store and put money in WeChat's account.

The real takeaway is "That's a long-term threat to iOS and Android, as well as any company that makes phones to run them"

Re: WeChat's App Revolution

#12
post #10
post #4

This is praising WeChat for having a built-in web browser that supports single sign-on and credit card autofill.

I find it difficult to understand how these things are revolutionising. Perhaps it has something to do with the culture background of the users?

There's nothing revolutionary about it at all. It appears the author needed something to hype for an article and or doesn't understand what they're writing about very well.

Re: WeChat's App Revolution

#13
post #11
post #4

This is praising WeChat for having a built-in web browser that supports single sign-on and credit card autofill.

I don't think the article is praising the solution, but rather the impact of the solution. It's going to take away money and control from the App Store and put money in WeChat's account. The real takeaway is "That's a long-term threat to iOS and Android, as well as any company that makes phones to run them"

I think more specifically, the sentence before:

"As it becomes more powerful and self-contained, Chinese phone consumers will stop asking what phone and operating system they should buy, and start contemplating what phone best runs WeChat."

Re: WeChat's App Revolution

#14
WeChat's "App Revolution" is by no means a technical revolution, as several other commenters have pointed out. There's nothing new with embedding a web browser, nor with SSO, or integrated payments.

The revolution is the fact that this is an app with an install base approaching one billion users (846M monthly active users as of Q3'16). Anything they do is potentially revolutionary by virtue of sheer scale. They are a platform as influential and powerful as Facebook is in the West. If they decide they want to compete with the platform's application store, they will provide strong competition.

WeChat has already beaten out most other payment methods in China for day-to-day commerce - credit cards, cash, cheque, etc. It has beaten out most social networks there (after the introduction of the "Moments" feature), and all other instant messaging services including SMS. Taking over other application functions is simply a natural progression for the rather unstoppable juggernaut at this point - and third party app developers will be happy to oblige.

Re: WeChat's App Revolution

#15
post #9

and the idea is that users can call up useful features from third parties -- photo filters, language tools, ride-sharing services -- within the WeChat app As far as I can tell, the so called "Mini program" are just webpages? If so, how can it "call up useful features like photo filters"? One would need to 1. take a photo, 2. upload to website, 3. review the result and 4. Repeat 1-3 if result not satisfied? Am I missi…

From 1 to 3 is seamless.

Re: WeChat's App Revolution

#16
post #9

and the idea is that users can call up useful features from third parties -- photo filters, language tools, ride-sharing services -- within the WeChat app As far as I can tell, the so called "Mini program" are just webpages? If so, how can it "call up useful features like photo filters"? One would need to 1. take a photo, 2. upload to website, 3. review the result and 4. Repeat 1-3 if result not satisfied? Am I missi…

Although they might be webpages, they may have access to extra APIs via WeChat integration (the webview can expose additional functionality, for example). I imagine, for example, that an app like Meitu (a popular facelift/beauty app in China) could recreate their filters in WeChat with the help of a photo-choosing extension API.

Re: WeChat's App Revolution

#17
post #9

and the idea is that users can call up useful features from third parties -- photo filters, language tools, ride-sharing services -- within the WeChat app As far as I can tell, the so called "Mini program" are just webpages? If so, how can it "call up useful features like photo filters"? One would need to 1. take a photo, 2. upload to website, 3. review the result and 4. Repeat 1-3 if result not satisfied? Am I missi…

Although they might be webpages, they may have access to extra APIs via WeChat integration (the webview can expose additional functionality, for example). I imagine, for example, that an app like Meitu (a popular facelift/beauty app in China) could recreate their filters in WeChat with the help of a photo-choosing extension API.

Thanks for your suggestion. I misunderstood the meaning of filter in the article. I was thinking about the realtime effect as in Mac's photo booth.

Re: WeChat's App Revolution

#18
post #10
post #4

This is praising WeChat for having a built-in web browser that supports single sign-on and credit card autofill.

I find it difficult to understand how these things are revolutionising. Perhaps it has something to do with the culture background of the users?

This video from NYT explains it what makes WeChat revolutionary as a platform: https://www.youtube.com/watch?v=VAesMQ6VtK8

tl;dw

The revolution alludes to the fact that one app is taking over everything from social networking, mobile payments, food, ticket sales, ride-hailing, financial products, bill payments, and much more.

Re: WeChat's App Revolution

#19
post #4

This is praising WeChat for having a built-in web browser that supports single sign-on and credit card autofill.

With a huge high-frequency userbase. Also, there are identity, trust, ready-to-go pay and enough information and offerings from sellers.

For a user, easy to use is how many barriers s/he has to deal with. Many of the barriers are not only reduced by better technologies and products.

Don't get me wrong. I personally expect better-tech-leads-the-way.

Re: WeChat's App Revolution

#20

Their "revolution" is using federated logins and an integrated pay service. So a google account or the like and google pay. About the only interesting take home here is that developers would do well to keep their app sizes down and to design for their market. Everything else, you can get from android and from ios today.

The revolution alludes to the fact that one app is taking over everything from social networking, mobile payments, food, ticket sales, ride-hailing, financial products, bill payments, and much more.
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