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Zen and the Art of Surviving India's Startup Crash

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Re: Zen and the Art of Surviving India's Startup Crash

#11
post #10
post #6

Earlier quoted context omitted.

How exactly is this different from the US ? You think people will rush to Amazon, if overnight becomes just as expensive as B&N ?

In Germany, book prices are fixed. Buying a book on Amazon costs exactly as much as buying it from the small shop at the corner. People still prefer Amazon and book shops are dying.

I see. Are book-stores far and in-between (why is it inconvenient ?).

Re: Zen and the Art of Surviving India's Startup Crash

#12
post #10

Earlier quoted context omitted.

In Germany, book prices are fixed. Buying a book on Amazon costs exactly as much as buying it from the small shop at the corner. People still prefer Amazon and book shops are dying.

I see. Are book-stores far and in-between (why is it inconvenient ?).

No density of bookstores is going to be able to match ordering from inside your house.

Re: Zen and the Art of Surviving India's Startup Crash

#13
post #9

Compared to any other market for Internet startups in the world, India is the least homogenous (type of consumer) and shallow of them all (when you measure it against the size of the population). Good-quality Internet/smartphone penetration is not as deep as you think. If you think it's a market of 1B people, you're sorely off the mark. Then there's the issue of language. 10% or less of the population speaks and unde…

>Then there's the issue of language. 10% or less of the population speaks and understands English Why restrict yourself to do business with only english-speaking people?

Not sure what the implication was meant to be by the parent. That English speaking demographic would also tend to be a more highly educated, wealthier / higher income segment of India, linking up with the rest of the parent's reference about having a smart phone + credit card etc. I'm not sure what Internet business could possibly generate significant profit from the bottom 750-900 million consumers in India today (median ~$500 annual income in that group). They simply do not have enough disposable income and won't for a few decades yet. Nor are they a homogeneous consumer group that you can network capture (get the first N and the rest come in easier and easier) all or a huge part of (spending wise). The top 200 million consumers in India however are increasingly very enticing for a traditional tech company. The ideal would be to start with the higher profit, higher margin customers in the top demographic, and as India rises accumulate the customers that move upwards in income. It's exactly what eg Amazon will ultimately do.

Re: Zen and the Art of Surviving India's Startup Crash

#14
post #7

Compared to any other market for Internet startups in the world, India is the least homogenous (type of consumer) and shallow of them all (when you measure it against the size of the population). Good-quality Internet/smartphone penetration is not as deep as you think. If you think it's a market of 1B people, you're sorely off the mark. Then there's the issue of language. 10% or less of the population speaks and unde…

> Good-quality Internet/smartphone penetration is not as deep as you think. If you think it's a market of 1B people, you're sorely off the mark. It's not that bad; I've met folk who make ~$200 month use 3G on their phones (mostly for downloading movies). It's not clear how to make money off such a poor (but large) demographic (other than say, manufacturing-export). > Then there's the issue of language. 10% or less of…

Elst has a nice post on the duplicity of India's supposed "culture warriors",

http://koenraadelst.blogspot.in/2015/11/propagating-english-...

" And stay in the undemocratic schizophrenic neo-colonial second-class condition for another century, until that bothersome native culture has finally been layed to rest for good."

Re: Zen and the Art of Surviving India's Startup Crash

#15
post #9

Compared to any other market for Internet startups in the world, India is the least homogenous (type of consumer) and shallow of them all (when you measure it against the size of the population). Good-quality Internet/smartphone penetration is not as deep as you think. If you think it's a market of 1B people, you're sorely off the mark. Then there's the issue of language. 10% or less of the population speaks and unde…

>Then there's the issue of language. 10% or less of the population speaks and understands English Why restrict yourself to do business with only english-speaking people?

Um, because that's the lowest hanging fruit for companies that already do business in the Anglosphere.
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