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The Olympics didn’t stumble because of Millennials, but because of NBC

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Re: The Olympics didn’t stumble because of Millennials, but because of NBC

#11

The article makes a good point that cable-cutters have to do some extra work. Another separate issue is that MSNBC's (or the General Electric News Network, as I call them) really did a poor job on the coverage. I thought that a few of the announcers were consciously dissing on non-USA athletes. Isn't the Olympics supposed to be about good will and respect for athletes from around the world? Another issue was in the c…

Agreed - As someone who got rid of cable and even ditched the OTA antenna (in the US), I couldn't watch any live coverage.

Since the news broadcasts (which are plentiful for cord-cutters) left the actual event-centric coverage to the NBC streams, most of the coverage I saw was of non-event specific news, primarily negative.

Re: The Olympics didn’t stumble because of Millennials, but because of NBC

#12
Yes! I had a similar reaction to that Bloomberg article. My wife and I wanted to watch the Olympics, but were unable to do so because we're not cable subscribers (we mostly use our Roku).

This quote from the article was just so tone deaf:

[CEO of Time Warner’s Turner division] Martin said, “I wonder if there was less content available -- and people felt more compelled to tune in to the traditional network -- whether that would bolster ratings.”

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