I wonder how much of an overlap there is with "waiting in line." because that's a big use case for me.
Facebook bends the rules of audience engagement to its advantage
11–20 of 119 posts
Re: Facebook bends the rules of audience engagement to its advantage
#12Yeah not gonna happen. Literally the only thing I use it for is chat.
Re: Facebook bends the rules of audience engagement to its advantage
#13While people are spending more and more time on FB, I find it that there is less and less original content uploaded. It's all likes and re-shares.
Re: Facebook bends the rules of audience engagement to its advantage
#14> As a company spokeswoman, Jessie Baker, told me: “The time people spend on our site is a good measure of whether we’re delivering value to them.” Eh, the same argument could be made by Philip Morris or a casino: "The time people spend using our products is a good measure of whether we're delivering value to them."
Delivering value could just mean giving them dopamine in the short term. That's value.
Re: Facebook bends the rules of audience engagement to its advantage
#15While people are spending more and more time on FB, I find it that there is less and less original content uploaded. It's all likes and re-shares.
It's reverberation chamber.
Re: Facebook bends the rules of audience engagement to its advantage
#16Facebook gets about 10 minutes of my time each day, thanks to heavily muting many friends' posts, FB Purity, and uBlock.
Meanwhile, Tesla has 120 minutes of my time each day. I'm fine with that.
Re: Facebook bends the rules of audience engagement to its advantage
#17> As a company spokeswoman, Jessie Baker, told me: “The time people spend on our site is a good measure of whether we’re delivering value to them.” Eh, the same argument could be made by Philip Morris or a casino: "The time people spend using our products is a good measure of whether we're delivering value to them."
I think Philip Morris would not be wrong here. The problem here is the difference in values that individuals have. A lot of us might think of wasting time of Facebook or Casino is a bad idea but for many people it would not be the case. Facebook is essentially competing with Snapchat, Youtube, TV for time and if Facebook wins it means they are offering more value than others. People aren't going to read more books or get new skills if Facebook deliberately rations their user's time.
Re: Facebook bends the rules of audience engagement to its advantage
#18How is this news?
Apparently Facebook is so good at user engagement, they can get people to spend time talking about how much time is spent on the platform ;)
Re: Facebook bends the rules of audience engagement to its advantage
#19That includes Messenger. Is Messenger just IM? If so, that estimate makes more sense. Do they serve ads there too?
Re: Facebook bends the rules of audience engagement to its advantage
#20> As a company spokeswoman, Jessie Baker, told me: “The time people spend on our site is a good measure of whether we’re delivering value to them.” Eh, the same argument could be made by Philip Morris or a casino: "The time people spend using our products is a good measure of whether we're delivering value to them."
Exactly. Usage patterns and "deriving value" seem like very different beasts.
Yes; in fact, this statement would have made a lot more sense:
> "The time people spend using our products is a good measure of whether they're delivering value to us."