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Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

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Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#11
post #4
post #3

"For just $1, anybody can have the functionality of a full blown credit card reader on their phone." This will not end well.

Why? Anyone can already type in credit card number,ccv,etc by hand for zero dollars - surely it's not a disaster?

But without a hurdle-laden merchant account they can't process them.

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#12

Interesting perspective from American Banker. If anything, Square is shaking up the established market and getting established industry veterans working on true mobile payment. > Beth Robertson, the director of payments research for Javelin Strategy and Research of Pleasanton, Calif., said that if Square is able to allow merchants and consumers to accept card payments without a conventional merchant account, that may…

allow merchants and consumers to accept card payments without a conventional merchant account

Isn't that called PayPal? Square is PayPal, but on the iPhone; it doesn't seem hard to understand. And it's surprising that PayPal themselves missed this opportunity, given that they started on the Palm.

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#13
So then when I pay for my meal at dinner and the suspicious waiter pulls out their iPhone to swipe a $5 transaction I might never notice? Not that I'm especially bad at watching transactions, but I am sure that this could be a problem.

Edit: Not that I don't like this idea as a business invention, because it really does ease taking payments for service-based companies.

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#14
post #11
post #4

Earlier quoted context omitted.

Why? Anyone can already type in credit card number,ccv,etc by hand for zero dollars - surely it's not a disaster?

But without a hurdle-laden merchant account they can't process them.

From the video on the square site it seemed like person to person transactions are encouraged. I'm guessing turn around time for money transfers are going to be longer and maybe a secondary online approval process for some transactions for non-merchant accounts.

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#15
post #12

Interesting perspective from American Banker. If anything, Square is shaking up the established market and getting established industry veterans working on true mobile payment. > Beth Robertson, the director of payments research for Javelin Strategy and Research of Pleasanton, Calif., said that if Square is able to allow merchants and consumers to accept card payments without a conventional merchant account, that may…

allow merchants and consumers to accept card payments without a conventional merchant account Isn't that called PayPal? Square is PayPal, but on the iPhone; it doesn't seem hard to understand. And it's surprising that PayPal themselves missed this opportunity, given that they started on the Palm.

My understanding is that PayPal originally was intended to be that and now is the most sophisticated fraud detection and combatment system ever created.

> Just as Napster allowed people to directly share music online, PayPal enables people to exchange money instantly without having to open expensive merchant accounts to accept credit cards. Yet to Levchin's surprise, advanced cryptography has had little to do with PayPal's success. Rather, the company's rapid adoption by millions of small businesses and individuals operating chiefly on Internet auction site eBay is largely credited to Levchin's more recent obsession: developing financial surveillance software that closely monitors PayPal's customers and almost instantly alerts both the company and law enforcement officials to any suspicious account activity. "We mine millions and millions of transactions in real time," Levchin says.

http://www.paypal.com/html/mit-1201.html

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#16
I don't get what Square understands that merchant account providers do not. There are tons of merchant account providers whose best interest is to give you an account, yet they still make you jump through all kinds of hoops to get one because fraud is so costly to them. (Chargebacks are expensive).

If it was profitable to make it easy to get a merchant account it seems that this market is developed enough that it would have figured it out by now.

Square makes it sound like they are effectively "merchant accounts for everyone" Makes me wonder what they have figured out on the fraud prevention side that nobody else has.

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#17

I don't get what Square understands that merchant account providers do not. There are tons of merchant account providers whose best interest is to give you an account, yet they still make you jump through all kinds of hoops to get one because fraud is so costly to them. (Chargebacks are expensive). If it was profitable to make it easy to get a merchant account it seems that this market is developed enough that it wou…

One possibility from the video (n.b. I had it muted): Requiring a photograph of the buyer, as well as their signature, might help quite a bit with fraud prevention...

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#18
post #17

I don't get what Square understands that merchant account providers do not. There are tons of merchant account providers whose best interest is to give you an account, yet they still make you jump through all kinds of hoops to get one because fraud is so costly to them. (Chargebacks are expensive). If it was profitable to make it easy to get a merchant account it seems that this market is developed enough that it wou…

One possibility from the video (n.b. I had it muted): Requiring a photograph of the buyer, as well as their signature, might help quite a bit with fraud prevention...

Sounded like you only get the picture if the buyer has a square account as well. Didn't seem to be required.

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#19
post #6
post #2

I really like the idea behind Square, but are customers really going to trust a dongle hanging out the end of someone's phone? Whats to stop someone reverse engineering the dongle and creating a spoofed client that just records the data instead of performing a charge?

So? That's already a risk every time your card leaves your sight. The details on the strip aren't much more than what's on the front of the card. I know I had access to people's cards back when I worked retail. The store-copy of receipts had full card number, name, and expiration date. This device is the least of your security worries when it comes to a credit card.

Not sure how long ago you worked in retail (hopefully a long time ago) but that practice is now illegal under US Federal law. This isn't to refute your point since credit cards carry little risk, a lot less than carrying around cash anyway.

Re: Square's On-the-Go iPhone Credit Card Scanner Will Cost $1

#20
post #2

I really like the idea behind Square, but are customers really going to trust a dongle hanging out the end of someone's phone? Whats to stop someone reverse engineering the dongle and creating a spoofed client that just records the data instead of performing a charge?

A while ago 20/20 or Dateline did a special on a wearable ankle reader. Waiters would pretend to drop the card and on the way back from picking it up would covertly scan it on their ankle. This technique plus ATM skimmers mean this type of thing happens already. If you monitor your credit card and report the number stolen or compromised soon enough you shift most of the liability away from yourself.
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