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Why Can't Startups Get US Government Contracts?

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Re: Why Can't Startups Get US Government Contracts?

#11
post #3

Because the incentives are set up such that it is more rational for governments to have a predilection for predictability over risk - even if the predictability means it will take much longer and cost much more.

That, I think, is the key observation that the article essentially ignores in favor of trivial sidebar issues (like acronyms for procurement systems that haven't been used in three years). Governments are structured as large, top-down bureaucratic entities; their projects, unsurprisingly, tend to be structured as large, top-down bureaucratic endeavors. Some of this is due to structural concerns (fund-based accounting imposes limitations on how you procure and encumber expenditures) and some due to substantive concerns (agencies do not have the space to "pivot" their operations; when you're responsible for public safety and welfare, incremental iteration can be a pretty risky play); in either case, it certainly, as you point out, biases governmental organizations to caution, trading money and time for predictability.

Unfortunately, as we know, in project management unameliorated risk is a compounding factor, and iteration and hypothesis testing are some of the few risk sinks we know about in practice. Squaring that particular circle is the holy grail for practitioners inside the government and out.

Re: Why Can't Startups Get US Government Contracts?

#12
Like others have mentioned, in my experience small startups can and do win Government contracts.

Most founders have intimate knowledge of the contract process and a large network from previously working at a large DoD contractor. Once they have this information and rolodex, they normally have an easy time running a small defense contracting firm as a sub on large contracts and winning their own through contract vehicles like SBIR.

This is also the story of how all those mega-mansions in Great Falls and McClean VA came to exist.

Re: Why Can't Startups Get US Government Contracts?

#13
These good government groups complain about this stuff, but they are the reason we have this ridiculous situation. Google "New York State Appendix A" for a good example of standard contract terms that you need to comply with to do business with that state government. Examples include:

- You must certify that you don't use certain tropical hardwoods.

- You must report on minority and female employees in some circumstances. You must meet goals for hiring subcontractors owned by the same.

- You need to certify that you've divested assets in Iran

- You must certify that you don't discriminate against Catholics in Northern Ireland.

Understanding how to navigate this stuff and not get in trouble requires "fixers" (ie. lobbyists, congressmen, etc) and domain expertise to stay compliant with everything. Competitors have to meet these too, and will submit grievances to screw up your contract awards. For a startup, that's death, as you'll hire people and buy stuff, and not get paid.

Re: Why Can't Startups Get US Government Contracts?

#14
Apologies for brevity (posting from a plane):

Small businesses can absolutely get government contracts, but becoming very adept at doing this is a skill, comparable in execution difficulty to, I don't know, SEO or cold calling. There exist many businesses in your town which, month in and month out, respond to RFPs for government services in the five figure or six figure range.

If there is any interest, I'll share Appointment Reminder's (unsuccessful) bid for a government contract in Hawaii. That's not ordinarily a huge portion of our business, but I became aware of the opportunity and it felt like a lay-up. It wasn't, as I failed to discover a key piece of information (namely, that an enterprise competitor had won the contract the year prior on a bid that was half of the minimum that I'd contemplate), but the process was not extraordinarily oppressive by the standards of An Adult Who Occasionally Plays Like This Is A Real Business.

Long story short: the white-hot competition to deliver 100k phone calls a year produced exactly two responsive bids, for $30k and $15k. The competitor, who won, won with a one-pager that said "Details substantially same as last year; if you don't have our old brochure on file let me know and I'll re-fax. Signed, an employee whose only job is to file 250 bids for $15k a year and probably gets a gift certificate if more than 50 turn into sales."

My model for that bid, by the way, was "$5k of AR services, $10k budget for extra Twilio calls, $10k for software customization, $5k for anticipated hassle." That's an internal model: Hawaii only cared about the final number. (I can buy my competitor having economics which made their bid profitable at $15k, particularly if they amortize engineering costs over multiple years of anticipated renewals and/or they do enough similar business to amortize customizations over multiple accounts.)

The cost of the process for us:

Two hours of reading accessible online documentation of vendor qualification requirements for Hawaii, written at a 5th grade reading level.

One hour to understand the bid requirements.

Four hours writing a proposal which, like all proposals responsive to government RFPs, is basically "The system will be capable of Copy Paste Language From RFP Here. One sentence of elaboration."

Two hours of pushing faxes around to supplement the data collected by Hawaii's (fairly painless!) online vendor qualification process.

One hour responding to a general excise tax audit occasioned by a filing of Hawaii state business registration mandated by the process. (Result: we do not owe it, as anticipated.)

$60 in out-of-pocket costs for various regulatory fees.

Plenty of companies do this stuff week in and week out, for everything from "dig up a military statue and transport and replant it to a new location without causing structural damage; $40k" to "400 orange jumpsuits; must not contain any structural element capable of causing suffocation; remove all elastic; shipping included; $8k." It's like any other sales process: you win some, you lose some, you build processes such that your win rate costs you a percentage low enough to allow you to still make money on the business.

Re: Why Can't Startups Get US Government Contracts?

#15
post #14

Apologies for brevity (posting from a plane): Small businesses can absolutely get government contracts, but becoming very adept at doing this is a skill, comparable in execution difficulty to, I don't know, SEO or cold calling. There exist many businesses in your town which, month in and month out, respond to RFPs for government services in the five figure or six figure range. If there is any interest, I'll share App…

You lost me at faxes.

In seriousness, though, I don't think it's fair to downplay the complexity of government procurement. Having worked as a subcontractor of a subcontractor of a contractor for a U.S.G.S. program, I've had some exposure to that world. It's not pretty, and much of the complexity is needless.

Some of it is genuinely important, like accessibility and privacy requirements. The vast majority, though, seems mostly to be the product of two centuries worth of increasing bureaucracy.

This is not a problem that can't be solved, though. I don't think the gentleman at the end of the article is correct in his assertion that this way of doing things "is timeless." We just have to figure out how to pare down bureaucracy a little bit at a time.

Re: Why Can't Startups Get US Government Contracts?

#16
post #14

Apologies for brevity (posting from a plane): Small businesses can absolutely get government contracts, but becoming very adept at doing this is a skill, comparable in execution difficulty to, I don't know, SEO or cold calling. There exist many businesses in your town which, month in and month out, respond to RFPs for government services in the five figure or six figure range. If there is any interest, I'll share App…

You lost me at faxes. In seriousness, though, I don't think it's fair to downplay the complexity of government procurement. Having worked as a subcontractor of a subcontractor of a contractor for a U.S.G.S. program, I've had some exposure to that world. It's not pretty, and much of the complexity is needless. Some of it is genuinely important, like accessibility and privacy requirements. The vast majority, though, se…

This is an area that I'm doing a bit of work in right now, and there does seem to be a certain level of difference between US federal govt, state govts, and local municipalities. It's not that local govts are necessarily more lax, and the ones I'm talking to still have regulations to follow, but they're sometimes seem to be a bit easier to deal with.

Re: Why Can't Startups Get US Government Contracts?

#17
> "the Federal Acquisition Regulation, which is 1,895 pages long."

> "We're passing laws within an election cycle, and when administrations change, our tendency is to layer in more laws instead of reforming the ones we already have"

The problem is that our laws are simply too complex. If I was President, I would refuse to sign a law that didn't (1) expire if not explicitly renewed in 20 years, (2) fit on 10 pages (with standard font size, margins and line spacing), and (3) result in a net reduction in the size of the legal code (by repealing old laws of greater length than any new text introduced).

Re: Why Can't Startups Get US Government Contracts?

#19
post #17

> "the Federal Acquisition Regulation, which is 1,895 pages long." > "We're passing laws within an election cycle, and when administrations change, our tendency is to layer in more laws instead of reforming the ones we already have" The problem is that our laws are simply too complex. If I was President, I would refuse to sign a law that didn't (1) expire if not explicitly renewed in 20 years, (2) fit on 10 pages (wi…

Not to side on the side of onerous regulations, but this is a little naive. There is good reason that many of these laws are as long as they are. Things have to be explicitly laid out in legal language.

Re: Why Can't Startups Get US Government Contracts?

#20

These good government groups complain about this stuff, but they are the reason we have this ridiculous situation. Google "New York State Appendix A" for a good example of standard contract terms that you need to comply with to do business with that state government. Examples include: - You must certify that you don't use certain tropical hardwoods. - You must report on minority and female employees in some circumsta…

Is it really "ridiculous" to not use endangered tropical woods, or to report minority or female employee statistics?

I understand it's a headache, but these seem pretty logical.

Here is the link: http://ogs.ny.gov/About/appendixa.asp

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