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Facebook Beats In Q4 With Revenue Of $2.59B, EPS Of $0.31

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Re: Facebook Beats In Q4 With Revenue Of $2.59B, EPS Of $0.31

#2
The fact that they're really focused on small business largely deflates the whole "younger users aren't using Facebook" argument. Brand advertisers target younger users more so than small business advertisers. I think ultimately it's a bad thing for Facebook that larger advertisers won't be able to reach younger users through their platform, but in the short-term it won't matter; they're waay more focused on SMBs.

Re: Facebook Beats In Q4 With Revenue Of $2.59B, EPS Of $0.31

#3
post #2

The fact that they're really focused on small business largely deflates the whole "younger users aren't using Facebook" argument. Brand advertisers target younger users more so than small business advertisers. I think ultimately it's a bad thing for Facebook that larger advertisers won't be able to reach younger users through their platform, but in the short-term it won't matter; they're waay more focused on SMBs.

The increase revenue and active users definitely deflates that argument at the moment.

Re: Facebook Beats In Q4 With Revenue Of $2.59B, EPS Of $0.31

#7
When I first signed up for thefacebook, the summer before I started college in 2004 I would have never in my life imagined that I'd one day read a news story that began with the following sentence:

> Today Facebook reported its fourth quarter financial performance, including revenue of $2.59 billion and earnings per share of $0.31.

This is insane to me. Also... 945 million mobile users. What?

Re: Facebook Beats In Q4 With Revenue Of $2.59B, EPS Of $0.31

#8
post #2

The fact that they're really focused on small business largely deflates the whole "younger users aren't using Facebook" argument. Brand advertisers target younger users more so than small business advertisers. I think ultimately it's a bad thing for Facebook that larger advertisers won't be able to reach younger users through their platform, but in the short-term it won't matter; they're waay more focused on SMBs.

The increase revenue and active users definitely deflates that argument at the moment.

[deleted]

Re: Facebook Beats In Q4 With Revenue Of $2.59B, EPS Of $0.31

#9
post #7

When I first signed up for thefacebook, the summer before I started college in 2004 I would have never in my life imagined that I'd one day read a news story that began with the following sentence: > Today Facebook reported its fourth quarter financial performance, including revenue of $2.59 billion and earnings per share of $0.31. This is insane to me. Also... 945 million mobile users. What?

>945 million mobile users

I am very skeptical of this number