Does cold emailing work?

#1

Post by ericthegoodking » Mon, Dec 16, 2013, 8:02 AM UTC

I was wondering whether cold emailing potential clients works.I would like to try it!!

Re: Does cold emailing work?

#2

Post by theparallel » Mon, Dec 16, 2013, 9:39 AM UTC

Good question. I had to cold email a lot of blogs and websites for a long-tail ad network, and I must admit, after some tweaking and spinning, I was able to get a response in some 10% of the emails sent (of course, the first filter you turn on is WHO to cold email). And the concept behind has to be: let's start a dialogue. But to give some perspective, my intention was to pay them for their inventory, and if you intention is to get their money, then I believe the response may be way, way lower.

Re: Does cold emailing work?

#3

Post by ericthegoodking » Mon, Dec 16, 2013, 9:50 AM UTC

theparallel wrote: post #2

Good question. I had to cold email a lot of blogs and websites for a long-tail ad network, and I must admit, after some tweaking and spinning, I was able to get a response in some 10% of the emails sent (of course, the first filter you turn on is WHO to cold email). And the concept behind has to be: let's start a dialogue. But to give some perspective, my intention was to pay them for their inventory, and if you inte…

how about having them give me money indirectly i.e proposing them a solution for problem that they encounter.