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Google is Exploring an Alternative to Cookies for Ad Tracking

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Re: Google is Exploring an Alternative to Cookies for Ad Tracking

#6
Does anyone know how the IDs can be anonymous? What's stopping anyone from associating the ID (presumably sent as a header?) with an account on my site?

Is it maybe like an OTP based where google and chrome generate a new ID for every request, opaque to the intermediary but google can correlate them later?

Re: Google is Exploring an Alternative to Cookies for Ad Tracking

#7

The problem are not the cookies. The problem is the tracking and the privacy invasion. I don't want some body following me at every step to know every thing I do using cookies or any alternative method.

Then that's the problem for you, not the problem in general.

Re: Google is Exploring an Alternative to Cookies for Ad Tracking

#8
post #6

Does anyone know how the IDs can be anonymous? What's stopping anyone from associating the ID (presumably sent as a header?) with an account on my site? Is it maybe like an OTP based where google and chrome generate a new ID for every request, opaque to the intermediary but google can correlate them later?

short answer is that you can never be 100% sure you are remaining anonymous on the internet. The best you can settle with is that you trust the companies operating with the data not to abuse their power and stick to their word.

Re: Google is Exploring an Alternative to Cookies for Ad Tracking

#9
post #3

I've used chrome because it was faster than Firefox ( and didn't crash so often ). I've switched to Firefox a few weeks ago and couldn't be happier. It seems that all the stability issues were resolved. I urge everyone to do the same.

> Google could create an anonymous identifier, tied to users of its Chrome browser on a specific device

That certainly is in the interest of the NSA as well.

Re: Google is Exploring an Alternative to Cookies for Ad Tracking

#10
post #7

The problem are not the cookies. The problem is the tracking and the privacy invasion. I don't want some body following me at every step to know every thing I do using cookies or any alternative method.

Then that's the problem for you, not the problem in general.

You're most likely right, in that most people don't care about being tracked, but Google still isn't solving the basic problem, they are just working around the cookie restrictions.

The focus should be on making a profit, while respecting peoples privacy.

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