It's vs. Its
garyes.stormloader.com
It's vs. Its
1–5 of 5 posts
Re: It's vs. Its
#2Much better is:
Re: It's vs. Its
#3If English is your native language and you still don't know this...
Re: It's vs. Its
#4I have no problem remembering the rule, I absolutely recognize it immediately every time I see a misuse in someone else's writing.
The problem is, my brain wants to be able to do substitution of "'s" to "'s", as if the pronoun were a variable and thus amenable to substitution wherever the name of the thing itself could be used, so without noticing it often comes out (after substitution) as "it's".
Re: It's vs. Its
#5I have no problem remembering the rule, I absolutely recognize it immediately every time I see a misuse in someone else's writing. The problem is, my brain wants to be able to do substitution of " 's" to " 's", as if the pronoun were a variable and thus amenable to substitution wherever the name of the thing itself could be used, so without noticing it often comes out (after substitution) as "it's".
I feel the same way as you. This is the rule in English and it seems like a bad rule.