Closure
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Closure
1–10 of 18 posts
Re: Closure
#2Slightly confused. Here: http://www.daniellemorrill.com/2013/03/zombie-startups/ they had ~130k "active monthly users" yet in that post they say they had ~15k? Not trying to be snarky, just curious what they are using to define the two groups.
Re: Closure
#3Slightly confused. Here: http://www.daniellemorrill.com/2013/03/zombie-startups/ they had ~130k "active monthly users" yet in that post they say they had ~15k? Not trying to be snarky, just curious what they are using to define the two groups.
No problem, only about 5% of our active users are contributors (this is pretty typical of user generated content sites as I understand it, although we always tried to make it higher). The rest are readers/subscribers
Re: Closure
#4Slightly confused. Here: http://www.daniellemorrill.com/2013/03/zombie-startups/ they had ~130k "active monthly users" yet in that post they say they had ~15k? Not trying to be snarky, just curious what they are using to define the two groups.
No problem, only about 5% of our active users are contributors (this is pretty typical of user generated content sites as I understand it, although we always tried to make it higher). The rest are readers/subscribers
Makes sense, thanks!
Re: Closure
#5I'm proud to be in a community this transparent. Best of luck with the next one.
Re: Closure
#6Squidoo 2.0
Not that it's a good or bad thing. Just noting the similarities of two ideas pushed through by two strong personalities--love you, mean it, dmor--that approached the editorial process with a means of monetization.
I believe the trick, as Mahalo learned early, is that you need a lot of traffic to draw from for this kind of model to ramp up and then work out a win for everyone with their fingers in the pie.
For my own startup junkie datapoint would any Amazon engineer please dish about lessons learned while productizing of, and the lack thereof, Amazon wishlists or tangentially Amazon Vine?
With a massive database of products, reviews, actions, tastes, recommendations, and traffic, that's a great nexus to apply a referral model to.
Re: Closure
#7Squidoo 2.0 Not that it's a good or bad thing. Just noting the similarities of two ideas pushed through by two strong personalities--love you, mean it, dmor--that approached the editorial process with a means of monetization. I believe the trick, as Mahalo learned early, is that you need a lot of traffic to draw from for this kind of model to ramp up and then work out a win for everyone with their fingers in the pie.…
No offense taken, we looked to learn from Squidoo a great deal and Seth sent me a couple supportive notes along the way that meant a lot to me.
I still believe cost-per-action is the future of indirect revenue on the Internet and as fraud continues to climb in display and even CPC advertising I think things will head in this direction. But not yet.
Re: Closure
#8Pay attention, this is how you handle the public aspects of a pivot.
Re: Closure
#91.2 Million page views, and $33k in revenue. That is a $30 CPM. Wow.
I wonder if they tried buying traffic for some of best performing articles. Probably not cost effective, but not far off.
Re: Closure
#10I don't understand why a sudden closure. They were successful and were giving a tough competition to Amazon affiliates. Then why start an online magazine? They were receiving a massive amount of traffic just because they could earn better than Amazon affiliates. I might be wrong but were people writing articles? I mean who wants to be a paid freelancer when they can earn better thought a blog? Also, this Paid Freelance Contributor Program is kind of weird. We already have that!!