How to be a growth hacker
andrewchen.co
How to be a growth hacker
1–10 of 61 posts
Re: How to be a growth hacker
#2Here at GraphMuse (invite engine for Facebook apps), we hadn't heard of a "Growth Engineer" until we really looked into some of the people interested in our product.
Turns out that Growth Engineers are actually respected "higher-ups." You said it yourself too. That said, I think few people are familiar with this job title outside of SV.
Was it Facebook who started this trend?
NOTE: I'd increase the line spacing on your blog, it's a bit tight.
Re: How to be a growth hacker
#3I think meetup had the post to Craigslist a long time a go. Not sure if the still do it.
Re: How to be a growth hacker
#4Here at GraphMuse (invite engine for Facebook apps), we hadn't heard of a "Growth Engineer" until we really looked into some of the people interested in our product. Turns out that Growth Engineers are actually respected "higher-ups." You said it yourself too. That said, I think few people are familiar with this job title outside of SV. Was it Facebook who started this trend? NOTE: I'd increase the line spacing on yo…
Yes it was Facebook who started the trend as early days of the Facebook platform trained many of the best growth hackers in the Valley.
'Dan Yue' at Playdom, 'Joe Greenstein' at Flixster, and 'David King' at (Lil) Green Patch were a few Facebook pioneers.
But, it was 'Sean Ellis' (Eventbrite, Dropbox, Xobni, Catchfree) who Originally coined the term.
That's true hardly a few people are familiar with this job title outside SV. I myself being a startup addict from India came across this title one night and couldn't stop dreaming the very moment 'how to be a growth hacker*.
Re: How to be a growth hacker
#5If this is something you'd like to do for twitter, and you have javascript, rails, and/or java/scala chops, or you're just a damn good generalist engineer who can pick up anything, send me an email at lzmfAuxjuufs/dpn.
Re: How to be a growth hacker
#6If this is something you'd like to do for twitter, and you have javascript, rails, and/or java/scala chops, or you're just a damn good generalist engineer who can pick up anything, send me an email at lzmfAuxjuufs/dpn.
Just to confirm, you're looking for marketers with basic programming chops?
Re: How to be a growth hacker
#7If this is something you'd like to do for twitter, and you have javascript, rails, and/or java/scala chops, or you're just a damn good generalist engineer who can pick up anything, send me an email at lzmfAuxjuufs/dpn.
Just to confirm, you're looking for marketers with basic programming chops?
We've historically had waaay more engineers than marketers on twitter's growth team. We look at growth less as marketing and more about optimizing (through ux, design, experiment, machine-learning, analytics, etc) all of our possible distribution channels with respect to a set of core metrics.
We lean towards teaching good generalist programmers how to do "growth," which actually doesn't feel much like marketing in day-to-day practice.
Re: How to be a growth hacker
#8If this is something you'd like to do for twitter, and you have javascript, rails, and/or java/scala chops, or you're just a damn good generalist engineer who can pick up anything, send me an email at lzmfAuxjuufs/dpn.
Didn't twitter hire a group of business experts to try and find a way to make some money with the platform? What happened?
Also, why would someone who can program and market (like me) even want to work for twitter? Why not use my skills to make me (and not you) money?
These are not questions to be taken as an attack, but a real and hoest inquiry.
Re: How to be a growth hacker
#9The growth hacker has existed since the dawn of time. It is called being a top sales person, and good sales people are worth twice their weight in gold. Someone who can sell and can program is not a growth hacker, but a sales engineer. Think about it...
Re: How to be a growth hacker
#10If the "normal coder" on your startup isn't already a "growth hacker" you're doing something wrong. Same goes for the rest of the team.