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How Mihoyo's monetization works

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Re: How Mihoyo's monetization works

#5
post #4

Read this and try to explain to me again how going free to play does not corrupt a game's design :)

The game was designed to be free to play from the beginning, so any design decisions are fundamentally going to be geared towards making that work. The design could never be corrupted, because that implies it wasn't to begin with :)

Re: How Mihoyo's monetization works

#6
The funny thing about Mihoyo's games is that they are one of the most profitable developers, but they could definitely pull more levers to incentivise people to spend even more money. Most gacha games have some sort of pay-to-win PvP and/or leaderboards built in their games, but in Mihoyo's games, having a top-tier team just means you have to oppertunity to get slightly more premium currency.

Re: How Mihoyo's monetization works

#8

The funny thing about Mihoyo's games is that they are one of the most profitable developers, but they could definitely pull more levers to incentivise people to spend even more money. Most gacha games have some sort of pay-to-win PvP and/or leaderboards built in their games, but in Mihoyo's games, having a top-tier team just means you have to oppertunity to get slightly more premium currency.

At some point, adding mechanics like that turns people off from the game. Those things are good for games that have limited shelf life and want to get people to dump money into it while the game is popular, but things like leaderboards actually get people to quit playing once they realize that they can't get ever get on it because too many other people are willing to pay more. miHoYo games are intended to get people playing for a long time rather than trying to milk a group of players for a month or two and then moving on.

Re: How Mihoyo's monetization works

#9
Pretty good read. Particularly the part about avoiding enshittification. I've never really thought about it, but there are in fact a few very valuable lessons that many of the world's biggest tech companies could learn from this chinese gacha company, as ridiculous as it sounds, because their leadership is clearly well above average.

Also, next time I see someone asking why they don't release more skins, I'm going to link them to this article because it provides a pretty clear explanation for that, too.

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