How To Get Media Coverage For Your Startup: A Complete Guide

#1

Post by jasonlbaptiste » Thu, Mar 22, 2012, 3:24 PM UTC

How To Get Media Coverage For Your Startup: A Complete Guide
onstartups.com

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#2

Post by Florenceclot » Thu, Mar 22, 2012, 3:30 PM UTC

Very interesting and useful. Thanks!!

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#3

Post by dshah » Thu, Mar 22, 2012, 3:43 PM UTC

I'm biased, but this is one of the most down-to-earth startup PR articles I've ever read. Practical and useful.

Nodded my head a bunch of times when I read it -- which is why I agreed to run it as a guest post on OnStartups.

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#4

Post by davemel37 » Thu, Mar 22, 2012, 4:05 PM UTC

ShoeMoney wrote a great post about getting press... A must read if you are serious about getting press...

http://www.shoemoney.com/2010/09/14/getting-press-for-your-w...

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#5

Post by mikegreenberg » Thu, Mar 22, 2012, 4:14 PM UTC

dshah wrote: post #3

I'm biased, but this is one of the most down-to-earth startup PR articles I've ever read. Practical and useful. Nodded my head a bunch of times when I read it -- which is why I agreed to run it as a guest post on OnStartups.

Thanks for helping us find it! :)

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#6

Post by coopr » Thu, Mar 22, 2012, 4:29 PM UTC

Sensible, practical, and very clear advice - this is a must-read for founders and startup marketers.

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#7

Post by ewest » Thu, Mar 22, 2012, 4:49 PM UTC

The article mentioned getting contacts in the press. I'd like to mention that I run a news site that also gets published in Google News, and often write and post all sorts of press releases.

News stories about your startup are possible too. Contact me via my email address in my profile for details.

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#8

Post by krogsgard » Thu, Mar 22, 2012, 5:21 PM UTC

As far as who to pitch and who not to pitch, I think it's worth a mention that a startup will have more success pitching the blogs in its own niche before going after general tech blogs.

For example, if your startup is a service based on WordPress, go to some of the popular WordPress news blogs and influential WordPress people before you try to pitch Techcrunch and the like.

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#9

Post by silent1mezzo » Thu, Mar 22, 2012, 5:28 PM UTC

If we've learned anything from this week it's post something sexist to receive a lot of negative press (as it should).

Re: How To Get Media Coverage For Your Startup: A Complete Guide

#10

Post by kkt262 » Thu, Mar 22, 2012, 5:33 PM UTC

Do you think its better (for media coverage purposes) to create a blog for your startup or to simply create a blog for yourself?