Zapier: A $5B Unbundling Opportunity
georgesequeira.com
Zapier: A $5B Unbundling Opportunity
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Re: Zapier: A $5B Unbundling Opportunity
#2Re: Zapier: A $5B Unbundling Opportunity
#3Re: Zapier: A $5B Unbundling Opportunity
#4I work in marketing. Marketing projects are inherently speculative, you don't know what they will achieve until they're done. Add to this that dev teams at every company have full sprints planned for months. Getting a marketing project done through the dev team is months of exertion and sweat.
Or... get Zapier approved by security, get platforms plugged in officially, nice and tidy. And then the marketers can do what they need in the platform, and they're able to iterate and learn at a much faster pace. It changes the whole game.
Re: Zapier: A $5B Unbundling Opportunity
#5UI based flows for integrations are as bad as UI based flows for ETL. For some reason, we managed to move past UI to code for ETL, but now we are taking the exact same path for integrations. Integrations are complex, you might have complex requirements, polling and pushing needs depending on the applications, fast lookups needs, legacy IT solutions that hold critical data. I don't think we are ready to go full UI in…
Agree that coded integrations are still very relevant, but the addressable surface for UI is pretty large now.
Re: Zapier: A $5B Unbundling Opportunity
#6UI based flows for integrations are as bad as UI based flows for ETL. For some reason, we managed to move past UI to code for ETL, but now we are taking the exact same path for integrations. Integrations are complex, you might have complex requirements, polling and pushing needs depending on the applications, fast lookups needs, legacy IT solutions that hold critical data. I don't think we are ready to go full UI in…
Right but in the same breath we should mention all code is terrible.
Re: Zapier: A $5B Unbundling Opportunity
#7Re: Zapier: A $5B Unbundling Opportunity
#8Zapier is a god send for the non developer portions of a company. I work in marketing. Marketing projects are inherently speculative, you don't know what they will achieve until they're done. Add to this that dev teams at every company have full sprints planned for months. Getting a marketing project done through the dev team is months of exertion and sweat. Or... get Zapier approved by security, get platforms plugge…
Re: Zapier: A $5B Unbundling Opportunity
#9Is there a more plain English explanation what this means?
I didn't understand their explanation, and then they showed Zapier that seems to be a service that relies on automating some tasks based on one or more other service .... that seems to be very "bundled" in my mind now that you've got two or more services heavily reliant on each other...
Re: Zapier: A $5B Unbundling Opportunity
#10Zapier is a god send for the non developer portions of a company. I work in marketing. Marketing projects are inherently speculative, you don't know what they will achieve until they're done. Add to this that dev teams at every company have full sprints planned for months. Getting a marketing project done through the dev team is months of exertion and sweat. Or... get Zapier approved by security, get platforms plugge…
This is exactly the kind of comment I was hoping to see. May I ask, what kinds of things are you using zapier for that are not just nice to haves. Something that you would say it pays for itself (increases revenue somehow)