Yahoo approaches Hulu about possible acquisition

#1

Post by varworld » Wed, Jun 22, 2011, 1:10 AM UTC

Yahoo approaches Hulu about possible acquisition
latimesblogs.latimes.com

Re: Yahoo approaches Hulu about possible acquisition

#2

Post by [deleted] » Wed, Jun 22, 2011, 1:18 AM UTC

[deleted]

Re: Yahoo approaches Hulu about possible acquisition

#3

Post by nextparadigms » Wed, Jun 22, 2011, 1:24 AM UTC

Does anyone else think Hulu would be a good acquisition for Google, especially now that they have Google TV? It would've been better if they bought Netflix a while ago, but Hulu seems to be like the next best thing. Plus, it's based on ads and everything.

Re: Yahoo approaches Hulu about possible acquisition

#4

Post by jerf » Wed, Jun 22, 2011, 1:38 AM UTC

I haven't really loved Hulu, in fact just today I canceled my premium free trial with them... but they don't deserve that! Nobody deserves death-by-acquisition-by-Yahoo.

Re: Yahoo approaches Hulu about possible acquisition

#5

Post by varworld » Wed, Jun 22, 2011, 1:44 AM UTC

It seems like Yahoo has decided to bet on their Connected TV brand, with this bid for hulu and recent acquisition of IntoNow makes it pretty clear. This may be a better direction for their display ad business instead of generic internet services.

Re: Yahoo approaches Hulu about possible acquisition

#6

Post by leif » Wed, Jun 22, 2011, 1:45 AM UTC

I read the title and half expected an article about Yahoo! asking Hulu to save them.

Re: Yahoo approaches Hulu about possible acquisition

#7

Post by _shane » Wed, Jun 22, 2011, 1:47 AM UTC

nextparadigms wrote: post #3

Does anyone else think Hulu would be a good acquisition for Google, especially now that they have Google TV? It would've been better if they bought Netflix a while ago, but Hulu seems to be like the next best thing. Plus, it's based on ads and everything.

It would make a lot more sense from a revenue standpoint than when they purchased YouTube. Viacom has beef with Google TV so I wonder what would happen to all the Viacom offerings on Hulu if that were to happen.

http://www.gtvhub.com/2010/11/21/comedy-central-mtv-nickelod...

Re: Yahoo approaches Hulu about possible acquisition

#8

Post by orofino » Wed, Jun 22, 2011, 2:04 AM UTC

Yahoo simply isn't going to be able to buy themselves out of the hole they've made. Honestly, I'd be surprised if they could muster an offer that Hulu would find appealing.

Re: Yahoo approaches Hulu about possible acquisition

#9

Post by Steko » Wed, Jun 22, 2011, 2:16 AM UTC

This can only end badly with AOL acquiring Hulu and running 10+ minutes of ads per 23 min show.

Yes I realize this is about Yahoo but I don't think they can afford it.

Re: Yahoo approaches Hulu about possible acquisition

#10

Post by notatoad » Wed, Jun 22, 2011, 2:19 AM UTC

nextparadigms wrote: post #3

Does anyone else think Hulu would be a good acquisition for Google, especially now that they have Google TV? It would've been better if they bought Netflix a while ago, but Hulu seems to be like the next best thing. Plus, it's based on ads and everything.

it doesn't really make a lot of sense to me. youtube is perfectly capable of negotiating for contracts with content owners, they don't need another property to do that.

the reason most TV shows aren't on youtube is not because the content owners don't like youtube, it's because the content owners and google can't agree on acceptable terms. buying hulu won't change that.