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Apple Car expected to shake up auto industry in Asia and world

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Re: Apple Car expected to shake up auto industry in Asia and world

#3
In the context of recent events...

If there is a planned demonstration of some uncouth people in a certain place, will your Apple Car simply refuse to drive you there? Or will it stop serving you once your GPS coordinates from your iPhone show that you were actually there?

These would be absurd, almost troll-level questions a year ago, but I feel that now they must be pondered.

Edit: from 4 to -2 points within two minutes and zero reactions.

I do not think that this scenario should be taken lightly. The trend towards "you do not really own this thing" has been unfolding for a long time and there is no obvious red line where it would naturally stop.

Edit 2: OK, let us ponder another scenario.

Someone in China buys an Apple Car and, after some time, loses enough social credit that the government decides to deprive him of the ability to use his car. Will Apple comply with the demand and disable the car remotely or will it risk loss of the entire market?

If Apple was ready to let you completely control your Apple Car, warts and all, those scenarios would be null and void. But given how tightly they control all the other hardware, these scenarios are possible.

Re: Apple Car expected to shake up auto industry in Asia and world

#5
post #2

As much as I love Apple, they can't even get Siri to work right, how would they be able to do proper Tesla level AI is beyond me.

Agreed, but they are a leader in industrial design and user experience design, so they might have some really compelling concepts for the interior/exterior design, ergonomics, storage, seating, user interface, etc.

Re: Apple Car expected to shake up auto industry in Asia and world

#6

why is everyone so naive and expects a regular car? i will probably be some kind of 3-wheeler for 1 person or some gadget thing.

Yes. The Bloomberg reporting suggested the goal was to be a steering wheel absent living room on wheels.

Re: Apple Car expected to shake up auto industry in Asia and world

#7
This is too early to say but i am keeping my hopes with Apple car reasonable. I doubt they can reach Tesla level vertically integrated manufacturing capability without a similar culture. Tesla in 2023 itself is going to be on a different level as the new cells, structural design and probably a few acquisitions in mining work out.

But, competition is good and the richest corporation in the world can hopefully create something new and help accelerate the transition to EV based systems.

It will be difficult to ignore autonomy for regulators when all the big cos in the world have very good working versions and pressurize them at least for urban areas.

Re: Apple Car expected to shake up auto industry in Asia and world

#8

why is everyone so naive and expects a regular car? i will probably be some kind of 3-wheeler for 1 person or some gadget thing.

I think a 3 wheel car is just pragmatically worse than a 4 wheel one. It would also be "uncool" which would make it really far off-brand for Apple.

If it's intended to take you on roughly the same trips that a normal car is (to the grocery store/work/school/whatever generally 30+ minutes away) it basically will necessarily just be something that looks a lot like a regular car.

Re: Apple Car expected to shake up auto industry in Asia and world

#10

In the context of recent events... If there is a planned demonstration of some uncouth people in a certain place, will your Apple Car simply refuse to drive you there? Or will it stop serving you once your GPS coordinates from your iPhone show that you were actually there? These would be absurd, almost troll-level questions a year ago, but I feel that now they must be pondered. Edit: from 4 to -2 points within two mi…

Pick between the news headlines:

* Apple car found to have transported terrorists to sabotage Capitol building. Should those with morals be boycotting Apple?

* Apple refuses service to terrorists. Apple tries to hold the country together and keep peace.

If you were Apple, and had to pick between those headlines, which would you pick? When your company is built on your brand, it is suicide to associate yourself with something unpopular.

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