Live data from Hacker News

Amazon is no longer customer centric

news.ycombinator.com

1–10 of 12 posts

Amazon is no longer customer centric

#1
1) Paid advertising is obliterating natural search results. Natural search results lead to greater customer satisfaction, paid search leads to greater corporate satisfaction.

2) Fake reviews are destroying much of the value of amazon reviews. Additionally, using a simple average of total reviews is not optimal. Bad reviews should be weighted much more than good reviews. Emphasis should also be placed on the distribution of reviews which is more informative than the mean value.

3) Counterfeit items and the lack of a genuine guarantee leads to a lack of trust in the online marketplace. Often people prefer to pick up items from local store as they can be assured they are not counterfeit.

4) Why is it so hard to find a good pair of sheets on amazon?

Re: Amazon is no longer customer centric

#3
I am starting to see this myself. I had to send back a lot of my toddler's Christmas toys due to "good" reviews which were obvious fake. The quality and scale of the toys received was horrible (think dollar store quality). The amount of garbage you have to wade through is becoming concerning.

Re: Amazon is no longer customer centric

#4
I look at the distribution of reviews. I also read the one and two star reviews. That is where I find the real dirt on a product.

Saw a show the other day about how some vendors could merge their bad reviews with a completely different product and thereby improve how theirs appears. You can notice it when the description people use does not match the product.

Re: Amazon is no longer customer centric

#6
post #4

I look at the distribution of reviews. I also read the one and two star reviews. That is where I find the real dirt on a product. Saw a show the other day about how some vendors could merge their bad reviews with a completely different product and thereby improve how theirs appears. You can notice it when the description people use does not match the product.

This merging of reviews is such a stupid thing to allow, I couldn't understand why would Amazon want this.

Re: Amazon is no longer customer centric

#8
Really? We did almost all our Christmas shopping on Amazon and had no complaints. Other businesses delivered late.

Last night I ordered soft drinks from Amazon Fresh and they were delivered in less than 12 hours.

I do agree with sloaken. Read the 1- and 2-star reviews, and make sure the 5-star reviews aren't talking about a different product.

Re: Amazon is no longer customer centric

#10
Amazon reminds me of the bad old Internet Explorer/Netscape days when you had to sift through several pages as sponsored nonsense to find the few results that apply to what you were searching for. It's not that bad YET, but recently I had to scroll past a dozen sponsored items to get to my query. A good way to bypass this is to do a site search on Google...ie, "High Output Management" on Amazon. But that Google is so great these days.
Post reply on HN