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Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

theregister.com

1–10 of 16 posts

Re: Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

#3
>>...and that the company went so far as to hinder non-AMP ads "by giving them artificial one second delays" to convince publishers not to use header bidding.

Isn't this criminal, as in facing jail time? And this was not done by a rogue person, execs debated this and entire teams implemented and knew about this.

Re: Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

#5
"At this point in time with the AMP project, Google can’t retroactively release the control it had in AMP’s adoption. And we can’t go back to a pre-AMP web to start over [...]"

Why not? Someone with AMP knowledge knows why? Wouldn't it be as easy as removing a few tags?

Re: Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

#6

>> ...and that the company went so far as to hinder non-AMP ads "by giving them artificial one second delays" to convince publishers not to use header bidding. Isn't this criminal, as in facing jail time? And this was not done by a rogue person, execs debated this and entire teams implemented and knew about this.

What law would it be breaking? What is the likelihood of that law being enforced against a multi billion dollar business?

Re: Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

#7

>> ...and that the company went so far as to hinder non-AMP ads "by giving them artificial one second delays" to convince publishers not to use header bidding. Isn't this criminal, as in facing jail time? And this was not done by a rogue person, execs debated this and entire teams implemented and knew about this.

Not criminal, but certainly grounds for antitrust.

Re: Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

#8

"At this point in time with the AMP project, Google can’t retroactively release the control it had in AMP’s adoption. And we can’t go back to a pre-AMP web to start over [...]" Why not? Someone with AMP knowledge knows why? Wouldn't it be as easy as removing a few tags?

Actually, we pretty much can. Anyone _not_ using Google's search engine and browser is still living on a non-AMP word, and is able to access the web pretty much fine.

Re: Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

#9

"At this point in time with the AMP project, Google can’t retroactively release the control it had in AMP’s adoption. And we can’t go back to a pre-AMP web to start over [...]" Why not? Someone with AMP knowledge knows why? Wouldn't it be as easy as removing a few tags?

Load of horseshit. Google could make every single AMP URL redirect to the real page and scrap the whole thing tomorrow.

Re: Google AMP gets a shock to its system as advisor quits, lawsuit claims foul play

#10

>> ...and that the company went so far as to hinder non-AMP ads "by giving them artificial one second delays" to convince publishers not to use header bidding. Isn't this criminal, as in facing jail time? And this was not done by a rogue person, execs debated this and entire teams implemented and knew about this.

It’s not criminal, nor should it be, or do you want it to be.

Among other things, criminal law requires a higher level of proof. Whatever benefit you hope for would be nullified by far fewer actual prosecutions and convictions.

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