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Going from $0 to $2M ARR in 2 years

laskie.co

1–10 of 48 posts

Re: Going from $0 to $2M ARR in 2 years

#2
Nicely done. We're more of a boutique shop building custom machine learning products for large enterprise in the mid six-figure range, slowly moving into abstracting many of what we learned into our internal ML platform[0].

Many good points about picking sectors and roles. We built for many sectors and roles, but repeat business is important as we end up developing a relation with our clients and they come to us with many other problems.

I tweeted about what worked for us[1] and been musing on turning that and other tweets and replies in here into posts. Again, congrats. This feels nice.

- [0]: https://iko.ai

- [1]: https://twitter.com/jugurthahadjar/status/131066829330549965...

Re: Going from $0 to $2M ARR in 2 years

#3
Nice too peek behind the curtain and see some of the effort and thought going into the ‘cold emails’. As a recipient of several thousand in my work email over the years, as an IT contact, I often wonder who’s writing them, and if I was on a list or directly targeted. Although I can offer my anecdote as a lead about the two I have responded to- 1) sent on New Year’s Day offering basketball tickets to a suite for a meet and greet, and 2) a $50 Amazon gift card for doing a 5 minute survey.

Re: Going from $0 to $2M ARR in 2 years

#8
post #5

Author here, our company also went through YC in 2015. Email me with any questions: chris at laskie.co

Well done, and thanks for sharing your insight. Small gripe, I found this line in your article's opening remarks a unnecessary - "If that doesn't ring a bell, then please ignore this and go about your life a few million poorer."

Re: Going from $0 to $2M ARR in 2 years

#9
post #5

Author here, our company also went through YC in 2015. Email me with any questions: chris at laskie.co

A bit of feedback on your landing page: Something about "hyperlocal incentivization" caught my eye and I was thoroughly confused. Then read the whole paragraph and actually laughed out loud.

The next thing I did was actually look at the products, because you'd got me in a good mood.

Brilliant piece of copy.

Re: Going from $0 to $2M ARR in 2 years

#10
post #5

Author here, our company also went through YC in 2015. Email me with any questions: chris at laskie.co

surprised you never gave an example of a frigid ice cold polar bear kind of cold email. could you drop one in the comments here?

Sure. I'll help as my company does cold email as a service.

Greeting SNIP Relevance CTA

Hey Bold,

Saw your HN question about an example of an "ice cold polar bear kind of email."

I write emails like this all day for companies like Boldslogan. Would be happy to walk your through it in 10 or 12 minutes.

Zoom on Tuesday or Wed?

C

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