Google Search Upgrades Make It Harder for Websites to Win Traffic
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Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#2Give runnaroo a try. I’ve made if the default search engine everywhere. It’s really that good and they make it possible to enjoy the web again as well as reach relevant content instantly.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#3As someone who has just launched a business to help companies produce useful free content for readers in return for their potential business, this is really worrying trend.
That said, I have full faith in people. Specifically for people to drop Google and move to smaller search engines if Google no longer shows them the best content.
And to use adblockers. Google gives me fairly good results most of the time with uBlock Origin and I'm always surprised by how bad the results are without it (when I see only ads).
I blame OKRs and quarterly planning. Those that care about the 10-year health of a business are shouted down by those who get bonuses by sacrificing long term gain for short term gain.
Can definitely recommend The Innovator's Dilemma [0] for those who haven't read it yet.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#4tl;dr: whining about SEO no longer working as well as it once did. and some irrelevant side issues like whether there are 3 or 4 ad slots ontop a search page.
My thoughts and prayers are with the SEO industry.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#5If your core business income depends on stuff that you have absolutely no control over then you are living based on hopes and dreams and it's entirely your fault.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#6If your core business income depends on stuff that you have absolutely no control over then you are living based on hopes and dreams and it's entirely your fault.
That describes almost every business. E.g. a movie theater depends on studios being willing to sell films to it, and on a public willing to buy tickets.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#7For all the tiny violins that could be played about how life is getting harder for SEO practitioners, this marks a fundamental and very unwelcome change in the Web.
Google have decided that it’s more profitable to keep people on its own site than redirecting them elsewhere, a big change in its contract. Before, it was ‘structure your site well and we’ll send you traffic’. Now it’s becoming, ‘structure your site well and we’ll take your content, keeping the traffic for ourselves’.
The long term effects of this are that Google becomes one of the bloated portal sites that it disrupted in the late 90s - and sucks the life out of everything else.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#8I would pay money for an ad-free version of Google with the quality of results from a few years ago. I use DuckDuckGo and I find myself typing !g enough that I might change back completely.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#9While keeping people on their platform is concerning and contrary to their prior position of getting out of the way of people’s information, I appreciate the snippets for one reason, I don’t have to worry about malware. Going to unknown sites is risky and even if not you may never the less get a clickjack telling people they are infected and need to click to clean up their system.
It’s a no-win state.
Re: Google Search Upgrades Make It Harder for Websites to Win Traffic
#10I would pay money for an ad-free version of Google with the quality of results from a few years ago. I use DuckDuckGo and I find myself typing !g enough that I might change back completely.
Ad blockers work fine with Google, seem to be one of the few companies that simply don't worry about the arms race and let you block ads.
You use DDG for privacy, not ad free.