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How Doordash got their first 1000 customers

first1000.substack.com

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Re: How Doordash got their first 1000 customers

#3
> They named their website PaloAltoDelivery.com in hopes that this would prompt the google engine to display their webpage favorably when people search for "Palo Alto Delivery." It worked. Half an hour of launching their page, they got their first phone call for a Thai Food order.

I don't know much about Doordash (I don't live in the US), but I find this sentence hard to believe. Launching a fresh new website with some keywords as the domain name, will not get you immediately ranked highly on Google, and certainly not within 30 minutes of 'launching the page'.

Re: How Doordash got their first 1000 customers

#6

Nice story, but there isn't anything in there about getting 1000 customers. And having a good domain = the phone ringing within a couple hours? I highly doubt it.

> the phone ringing within a couple hours? I highly doubt it.

The article says they did everything themselves, probably including calling that number and ordering food :-)

Re: How Doordash got their first 1000 customers

#8
post #3

> They named their website PaloAltoDelivery.com in hopes that this would prompt the google engine to display their webpage favorably when people search for "Palo Alto Delivery." It worked. Half an hour of launching their page, they got their first phone call for a Thai Food order. I don't know much about Doordash (I don't live in the US), but I find this sentence hard to believe. Launching a fresh new website with so…

You couldn't do it today, but possibly it would work 7 years ago.

Re: How Doordash got their first 1000 customers

#10
post #9

My question is, how come Doordash still spams me? I never signed up or even knew of them until the emails started arriving.

Context:

Begin forwarded message:

Subject: Re: Customers in FAIRFIELD are looking for you Date: March 8, 2020 at 8:29:03 PM EDT To: Jeremy O'Connor

Fuck off!

On Mar 8, 2020, at 8:27 PM, Jeremy O'Connor wrote:

Hey again,

I am following up on my past emails, we continue to get requests for your food and it's important that we connect. New customers are signing into DoorDash daily, and I want to make sure we get you in front of these customers!

When is a good time for a quick chat?

All the best, Jeremy

Jeremy O'Connor

Strategic Account Executive

480.470.4942

901 Market St #600

San Francisco, CA

DoorDash.com

If you'd like me to stop sending you emails, please click here

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