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CollegeHumor shuts down

washingtonpost.com

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Re: CollegeHumor shuts down

#4
post #2

I can not read the source article. But I guess its costs were too high such that if it just distributed it all via YouTube it couldn't make any money?

They are also blaming it on Facebook:

> “In order to beat YouTube, Facebook faked incredible viewership numbers, so [CollegeHumor] pivoted to FB,” former CollegeHumor writer Adam Conover presciently tweeted last October. “So did Funny or Die, many others. The result: A once-thriving online comedy industry was decimated."

Re: CollegeHumor shuts down

#5
post #2

I can not read the source article. But I guess its costs were too high such that if it just distributed it all via YouTube it couldn't make any money?

They allegedly fell victim to the whole "pivot to facebook video" craze caused by Facebook misreporting their video engagement figures.

Whether some business unit inside Facebook did this intentionally or not, it's a big reason why I think media companies have turned against Facebook as they feel like they got ratfucked.

Re: CollegeHumor shuts down

#6
CollegeHumor had same damn well written, well produced comedic satire. I hope all of their material is archived.

One thing to watch out for is if this posted under their Geuite account to YouTube, when the gsuite bill isn’t paid, all the YouTube videos will get deleted, leaving a cultural hole.

Of all the Google crimes, this one is accidental but the most damaging to society.

Re: CollegeHumor shuts down

#7
post #4
post #2

I can not read the source article. But I guess its costs were too high such that if it just distributed it all via YouTube it couldn't make any money?

They are also blaming it on Facebook: > “In order to beat YouTube, Facebook faked incredible viewership numbers, so [CollegeHumor] pivoted to FB,” former CollegeHumor writer Adam Conover presciently tweeted last October. “So did Funny or Die, many others. The result: A once-thriving online comedy industry was decimated."

I don't understand this. Did they abandon Youtube for Facebook? They could have easily managed their followers in Facebook while continuing to upload to Youtube as usual.

Re: CollegeHumor shuts down

#9
post #4
post #2

I can not read the source article. But I guess its costs were too high such that if it just distributed it all via YouTube it couldn't make any money?

They are also blaming it on Facebook: > “In order to beat YouTube, Facebook faked incredible viewership numbers, so [CollegeHumor] pivoted to FB,” former CollegeHumor writer Adam Conover presciently tweeted last October. “So did Funny or Die, many others. The result: A once-thriving online comedy industry was decimated."

Would there be significant disadvantages in using both platforms at the same time? Or does "pivoted to FB" also imply that the content was adjusted to FB audience?

Re: CollegeHumor shuts down

#10
post #2

I can not read the source article. But I guess its costs were too high such that if it just distributed it all via YouTube it couldn't make any money?

They allegedly fell victim to the whole "pivot to facebook video" craze caused by Facebook misreporting their video engagement figures. Whether some business unit inside Facebook did this intentionally or not, it's a big reason why I think media companies have turned against Facebook as they feel like they got ratfucked.

Maybe this has already happened, but wouldn't this be grounds for a lawsuit? If businesses are going bankrupt because of outright lies or negligence on a company's part, I would think you have grounds for damages and class-action lawsuit.

I'm speaking out of my butt here, I'm not a lawyer.

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