Lego to open 160 new stores as other toy retailers suffer
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Re: Lego to open 160 new stores as other toy retailers suffer
#2Behind a paywall, however in case it’s helpful to anyone else, you should be able to Google the title of the article and access it from there. This often works for other publications, as well (e.g., WSJ).
Re: Lego to open 160 new stores as other toy retailers suffer
#3Behind a paywall, however in case it’s helpful to anyone else, you should be able to Google the title of the article and access it from there. This often works for other publications, as well (e.g., WSJ).
That's exactly what the 'web' link under every article title here does.
Re: Lego to open 160 new stores as other toy retailers suffer
#4Re: Lego to open 160 new stores as other toy retailers suffer
#5"Lego has become the world’s largest toymaker by sales..."
Had no idea they'd grown that much. Mattel used to be on top. Apparently Lego passed them around 2014.
The movie tie-ins seem to have done it. Even though Barbie had her screen moments in one of the Toy Story movies.
Re: Lego to open 160 new stores as other toy retailers suffer
#6I practice scrum with legos.
Re: Lego to open 160 new stores as other toy retailers suffer
#7"Lego has become the world’s largest toymaker by sales..." Had no idea they'd grown that much. Mattel used to be on top. Apparently Lego passed them around 2014. The movie tie-ins seem to have done it. Even though Barbie had her screen moments in one of the Toy Story movies.
Absolutely- once they hopped on board with all the major brands they couldn’t keep items on retailer shelves.
Re: Lego to open 160 new stores as other toy retailers suffer
#8Lego is a really cool company. One fun fact: At least the "techy" parts don't have assigned desks. They're also investing in cool new tech, like compostable lego (of course, no easy feat given the requirements on durability). It's also extremely test/research driven. (source: a friend who works there)
Re: Lego to open 160 new stores as other toy retailers suffer
#9"Lego has become the world’s largest toymaker by sales..." Had no idea they'd grown that much. Mattel used to be on top. Apparently Lego passed them around 2014. The movie tie-ins seem to have done it. Even though Barbie had her screen moments in one of the Toy Story movies.
Read an article recently about how Chinese parents prefer their children play with LEGO than Barbie: https://www.economist.com/business/2019/07/27/why-chinese-pa...
Re: Lego to open 160 new stores as other toy retailers suffer
#10"Lego has become the world’s largest toymaker by sales..." Had no idea they'd grown that much. Mattel used to be on top. Apparently Lego passed them around 2014. The movie tie-ins seem to have done it. Even though Barbie had her screen moments in one of the Toy Story movies.
I'm pretty sure that's they're main advantage over other toy block companies now that their patent has expired. (It might have more info in the article but I don't know because the paywall.)