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New version of Stripe Checkout

stripe.com

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Re: New version of Stripe Checkout

#2
I'm sure they did tons of testing on the experience, but I'm not a huge fan of the Apple Pay button being up top and appearing so prominent.

My guess is that the vast majority of people won't end up using Apple Pay, so from a UX standpoint, I don't understand why it's above the credit card content as opposed to below.

My guess is that they worked out some kind of lucrative partnership with Apple.

Re: New version of Stripe Checkout

#3
post #2

I'm sure they did tons of testing on the experience, but I'm not a huge fan of the Apple Pay button being up top and appearing so prominent. My guess is that the vast majority of people won't end up using Apple Pay, so from a UX standpoint, I don't understand why it's above the credit card content as opposed to below. My guess is that they worked out some kind of lucrative partnership with Apple.

Depends on whether your customers are buying on desktop or mobile. It is a big advantage for mobile conversions to support payment solutions like Apple and Google pay.

https://www.commerce7.com/blog/how-digital-wallets-increase-...

Re: New version of Stripe Checkout

#4
post #2

I'm sure they did tons of testing on the experience, but I'm not a huge fan of the Apple Pay button being up top and appearing so prominent. My guess is that the vast majority of people won't end up using Apple Pay, so from a UX standpoint, I don't understand why it's above the credit card content as opposed to below. My guess is that they worked out some kind of lucrative partnership with Apple.

Depends on whether your customers are buying on desktop or mobile. It is a big advantage for mobile conversions to support payment solutions like Apple and Google pay. https://www.commerce7.com/blog/how-digital-wallets-increase-...

I also highly doubt that the Apple Pay button shows up on places where it isn't supported.

Re: New version of Stripe Checkout

#6
post #2

I'm sure they did tons of testing on the experience, but I'm not a huge fan of the Apple Pay button being up top and appearing so prominent. My guess is that the vast majority of people won't end up using Apple Pay, so from a UX standpoint, I don't understand why it's above the credit card content as opposed to below. My guess is that they worked out some kind of lucrative partnership with Apple.

If you're on a mac or a phone and not using apple pay, you're just a glutton for punishment.

(Presumably the apple pay button doesn't show up if you're not on one of those.)

Re: New version of Stripe Checkout

#7
This is a beautiful user interface, but in my business, ~40% of our payments are through PayPal. To integrate Stripe Checkout, we would have to ask the customer whether they're paying with a card or using PayPal prior to displaying the Stripe UI.

While that is not the worst option, our current UX is similar to Shopify, where there is an accordion component with multiple options: PayPal, Credit Card, Apple Pay, etc..

Stripe wants to fetch a premium with this feature. As such, they should bite the bullet and allow merchants to integrate PayPal as a secondary option (similar to how Apple Pay is displayed).

I will say that this is a pretty nice improvement from the modal Stripe Checkout that has been around for several years.

Re: New version of Stripe Checkout

#10
post #2

I'm sure they did tons of testing on the experience, but I'm not a huge fan of the Apple Pay button being up top and appearing so prominent. My guess is that the vast majority of people won't end up using Apple Pay, so from a UX standpoint, I don't understand why it's above the credit card content as opposed to below. My guess is that they worked out some kind of lucrative partnership with Apple.

Depends on whether your customers are buying on desktop or mobile. It is a big advantage for mobile conversions to support payment solutions like Apple and Google pay. https://www.commerce7.com/blog/how-digital-wallets-increase-...

I'll personally support this claim, on my iPhone Apple Pay is so seamless (finger over home button and done) that I'll consciously want to purchase it more.

Similar story for one-click solutions such as paypal and amazon. If I don't have to get my card out then I'm far more likely to make a purchase.

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