How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
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How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
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Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#2That's crazy...was I the only one that saw the Beatles coming to iTunes as a non-event? Granted, I'm a fan, but wow.
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#3[deleted]
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#4That's crazy...was I the only one that saw the Beatles coming to iTunes as a non-event? Granted, I'm a fan, but wow.
That's a lot of Beatles fans. I wonder if Steve purchased a bunch?
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#5The cited Billboard article is fascinating as well:
http://www.billboard.biz/bbbiz/content_display/industry/e3i3...
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#6Yeah, sorry no sale, for two reasons:
1. Experian Hitwise samples data from reporting service providers. According to Wikipedia [1] that's 10 million users in the United States. We all know how problematic Internet sampling can be for browser market share and so on, even if it is a large sample; and
2. What does apple.com have to do with the Beatles on iTunes? Most people I would guess access iTunes through the iTunes application.
Now I'm not saying they're wrong. I'm just not convinced they're right. If Apple released their referrer stats, that'd be something else entirely.
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#7I wonder how big a role Ping played in all this. I still haven't figured out the point of it, but maybe Apple managed to leverage it in the sales success.
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#8That's crazy...was I the only one that saw the Beatles coming to iTunes as a non-event? Granted, I'm a fan, but wow.
In perspective, the iTunes store has sold ten billion songs in total, and The Beatles is one of the most popular bands of all time, with well over a hundred songs that people actually like. Two million downloads doesn't surprise me that much.
And now having been reminded that The Beatles are now on iTunes, I'm gonna go download some.
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#9Seems it says a lot more about demographics than about the power of Facebook. The demographics that don't use Facebook as heavily are, I would guess, the same demographics that already own The Beatles' library, not only on Vinyl, but on CDs.
Even twenty-somethings like myself probably own a few Beatles albums. Or we have transferred our parents' shelves full of LPs into a more durable format (or that's what we will tell the RIAA should they show up at our doors.)
Re: How Did The Beatles Sell 2 Million Songs On iTunes? Mostly Facebook (Not Search)
#10Yeah, sorry no sale, for two reasons: 1. Experian Hitwise samples data from reporting service providers. According to Wikipedia [1] that's 10 million users in the United States. We all know how problematic Internet sampling can be for browser market share and so on, even if it is a large sample; and 2. What does apple.com have to do with the Beatles on iTunes? Most people I would guess access iTunes through the iTune…
> 2. What does apple.com have to do with the Beatles on iTunes? Most people I would guess access iTunes through the iTunes application.
You can link directly to a song or album within iTMS (the application) through an HTTP URL, which happens to be rooted on a subdomain of apple.com, which then redirects you to the actual itms:// scheme URI that opens iTunes.