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Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

nytimes.com

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Re: Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

#3
Smart move for Spotify, foreboding news for Genius.

This is also a cautionary lesson for founders about raising at inflated valuations--Genius's series B raise at close to a $1B post-money val will make it more difficult for them to exit with an acquisition.

(In fairness, they completed that round with the intent of "annotating the internet", not becoming the music content platform they've since pivoted to.)

Re: Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

#4
I'm surprised Spotify hasn't broken into podcasts yet (or have they?). The platform works for it, and it feels like a natural transition to go from listening to music to listening to a podcast without leaving the platform.

The article even notes it's a higher margin business.

Re: Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

#5
post #4

I'm surprised Spotify hasn't broken into podcasts yet (or have they?). The platform works for it, and it feels like a natural transition to go from listening to music to listening to a podcast without leaving the platform. The article even notes it's a higher margin business.

Spotify does have podcasts, including tech ones like a16z and Recode Decode. They even added speed adjustment if you like to listen on hyperspeed like me. https://open.spotify.com/genre/podcasts-page

Re: Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

#6
post #3

Smart move for Spotify, foreboding news for Genius. This is also a cautionary lesson for founders about raising at inflated valuations--Genius's series B raise at close to a $1B post-money val will make it more difficult for them to exit with an acquisition. (In fairness, they completed that round with the intent of "annotating the internet", not becoming the music content platform they've since pivoted to.)

Didn't it start as a music annotation platform?

Re: Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

#7
post #4

I'm surprised Spotify hasn't broken into podcasts yet (or have they?). The platform works for it, and it feels like a natural transition to go from listening to music to listening to a podcast without leaving the platform. The article even notes it's a higher margin business.

I'm not sure how long they've had them, but I discovered the podcast section sometime in the last six months or so. It's pretty great to go from listening music all day to picking back up on whatever podcast I've been listening to with just a couple of clicks all in the same platform.

Re: Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

#9
post #5
post #4

I'm surprised Spotify hasn't broken into podcasts yet (or have they?). The platform works for it, and it feels like a natural transition to go from listening to music to listening to a podcast without leaving the platform. The article even notes it's a higher margin business.

Spotify does have podcasts, including tech ones like a16z and Recode Decode. They even added speed adjustment if you like to listen on hyperspeed like me. https://open.spotify.com/genre/podcasts-page

Sorry, I meant original podcasts.

It looks like they do have some (I see Amy Schumer's is tagged as such), but curious to see if they get into it more heavily.

Re: Spotify, Nodding to Broader Ambitions, Hires Chief Content Officer

#10
post #4

I'm surprised Spotify hasn't broken into podcasts yet (or have they?). The platform works for it, and it feels like a natural transition to go from listening to music to listening to a podcast without leaving the platform. The article even notes it's a higher margin business.

They do have podcasts.

Listened to this[0] recently.

0 : https://open.spotify.com/show/1QLjI1ptUhPEIYaaiJgZlh

NYT Article : https://www.nytimes.com/interactive/2018/podcasts/caliphate-...

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