Tumblr Leaves Posterous in the Dust

#1

Post by malte » Fri, Sep 17, 2010, 11:55 AM UTC

Tumblr Leaves Posterous in the Dust
readwriteweb.com

Re: Tumblr Leaves Posterous in the Dust

#2

Post by pierrefar » Fri, Sep 17, 2010, 12:15 PM UTC

Another very important metric, probably more important than raw traffic is number of users and number of posts to each service. You can get more creative in number of posts per blog per month, recency data (e.g. X% of all users have blogged at least once in the past 90 days) and get an even better picture.

Without this kind of context, raw traffic is kinda meaningless. At least the quantcast numbers for both are directly measured and not "estimated".

Re: Tumblr Leaves Posterous in the Dust

#3

Post by samwillis » Fri, Sep 17, 2010, 12:45 PM UTC

The two metrics that the article is based on are the number of visitors to the services homepage. On Tumblr you login to the website to post content, Posterous on the other hand uses email and so doesn't get its members visiting all the time to post new content. I think this article is flawed.

Re: Tumblr Leaves Posterous in the Dust

#4

Post by jacobian » Fri, Sep 17, 2010, 12:54 PM UTC

I've got to admit to taking a certain guilty pleasure in these numbers after Posterous' last campaign to get switchers. They were pompous, arrogent, and unnecessarily slagged on their competition. I'm pleased to see that such nasty tactics (apparently) paid little dividends.

Re: Tumblr Leaves Posterous in the Dust

#5

Post by ziadbc » Fri, Sep 17, 2010, 1:10 PM UTC

These two services have similarities, but someone could just have well written an article that says "Wordpress leaves Tumblr and Posterous in the dust."

I like the idea of a YC company taking on an existing one head on once in awhile, rather than looking for an overtly specific niche. Posterous still has a ton of users, and I think at one point and time the digg vs reddit chart looked pretty similar. Look at it today and you will see a different story.

Re: Tumblr Leaves Posterous in the Dust

#6

Post by lhnz » Fri, Sep 17, 2010, 1:14 PM UTC

I couldn't even get the import from tumblr feature to work on posterous...

Re: Tumblr Leaves Posterous in the Dust

#7

Post by pavs » Fri, Sep 17, 2010, 1:15 PM UTC

No one in his right mind, outside the HN hivemind, things posterous is a serious challenge to tumblr.

Re: Tumblr Leaves Posterous in the Dust

#8

Post by pavs » Fri, Sep 17, 2010, 1:18 PM UTC

samwillis wrote: post #3

The two metrics that the article is based on are the number of visitors to the services homepage. On Tumblr you login to the website to post content, Posterous on the other hand uses email and so doesn't get its members visiting all the time to post new content. I think this article is flawed.

tumblr also allows posting by email, not to mention large amount of desktop publishing software that can be used to publish posts on tumblr. I have never used the tumblr homepage to publish blog post and I know quite a few people who doesn't do it either.

Re: Tumblr Leaves Posterous in the Dust

#9

Post by Mystalic » Fri, Sep 17, 2010, 1:25 PM UTC

jacobian wrote: post #4

I've got to admit to taking a certain guilty pleasure in these numbers after Posterous' last campaign to get switchers. They were pompous, arrogent, and unnecessarily slagged on their competition. I'm pleased to see that such nasty tactics (apparently) paid little dividends.

Nobody is entitled to any market.

Re: Tumblr Leaves Posterous in the Dust

#10

Post by antidaily » Fri, Sep 17, 2010, 1:38 PM UTC

I like tumblr - I like that I can point a domain there and essentially get free hosting. Problem is, the system is frequently down. And the way posts are queued to be published is just goofy.