Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
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Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#2Cute? No. These ads are smug and tone-deaf. Complete disregard for privacy has become the rule rather than the exception on the internet, and these ads practically celebrate that. I don't care if the data is anonymized.
I've never had a Netflix account and I've already started building my .flac library back up and will be cancelling my spotify subscription. The convenience of these services is not worth their disrespect to me as a customer.
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#3Sure, but how about they also release all that "cute data"
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#4Spotify has an ads product. Everyone knows they are collecting the data. It would be foolish to think otherwise. Using it in advertising serves an added benefit of helping their ad sales team tell the story of how much data they have and how they can use it to help target the correct audience.
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#5In some ways, I think the unintended consequences of these ads are very positive. Anything that encourages us to think about the ever-increasing amount of data held by private companies is a good thing in my mind.
I doubt that we will ever break the grip of the advertisement-driven web, but maybe someday a corporation will make an advertisement tone-deaf enough to spark a revolution on how the internet is funded. I'm not affiliated with, nor do I have any stake in this concept, but I think micro-payment funded content, like yours.org, is an interesting alternative. But I doubt many people will adopt yours.org, myself included, until the content is on part with that of ad-funded media.
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#6Way to go Spotify, you paid more for that advertising space than you did to the artist for streaming their their content to your users.
Using someone else's art as a surveillance marketing tool? Wow that's gross even by the music industry's low standards. Congrats, you've really made it!
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#7This was a solid marketing response: https://twitter.com/Pornhub/status/940246672185217027
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#8Spotify has an ads product. Everyone knows they are collecting the data. It would be foolish to think otherwise. Using it in advertising serves an added benefit of helping their ad sales team tell the story of how much data they have and how they can use it to help target the correct audience.
>"Using it in advertising serves an added benefit of helping their ad sales team tell the story of how much data they have and how they can use it to help target the correct audience."
So its advertising targeting advertisers, paid for by their users and and the artists?
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#9Cute? No. These ads are smug and tone-deaf. Complete disregard for privacy has become the rule rather than the exception on the internet, and these ads practically celebrate that. I don't care if the data is anonymized. I've never had a Netflix account and I've already started building my .flac library back up and will be cancelling my spotify subscription. The convenience of these services is not worth their disresp…
Unnecessary harsh i think.
I liked it and probably 99% of all customers did this too or didn't care.
Re: Netflix and Spotify Ask: Can Data Mining Make for Cute Ads?
#10Cute? No. These ads are smug and tone-deaf. Complete disregard for privacy has become the rule rather than the exception on the internet, and these ads practically celebrate that. I don't care if the data is anonymized. I've never had a Netflix account and I've already started building my .flac library back up and will be cancelling my spotify subscription. The convenience of these services is not worth their disresp…
Unnecessary harsh i think. I liked it and probably 99% of all customers did this too or didn't care.
Nerflad is exactly on point with his harshness if you ask me. I don’t care for those ads at all and they prove that privacy is a non-issue for Spotify. It paints the picture of employees perusing my data to see if there is anything funny to take to a weekly show and tell. All the while laughing at our stupidity as customers for trusting them.