Even after cutting staff, SoundCloud only has enough money for 50 more days
businessinsider.com
Even after cutting staff, SoundCloud only has enough money for 50 more days
1–10 of 18 posts
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#2Hrmm. "funded until Q4" does not necessarily mean "funded until the beginning of Q4".
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#3While I realize the two are entirely different platforms, they need to partner with Spotify. To do what, I don't know, but Spotify seems to have figured it out.
I'm an artist (at least on the side); all my friends — artists and fans alike — love SoundCloud. There's no real alternative to it.
The problem they're solving is a hard one. Not technically, but the market. Spotify solved the problem with music piracy (at least, en masse); SoundCloud... I don't know.
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#4They are getting slammed right now from people downloading music before it shuts down. It's a run!
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#5If you are a remixer, producer or musician check out SKIO Music.
You can enter remix contests, find singers and producers to collab with, and even import your originals from Soundcloud to host them on SKIO. Lastly, you can upload your stems and let other people remix your tracks, all in a copyright respected environment.
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#6While I realize the two are entirely different platforms, they need to partner with Spotify. To do what, I don't know, but Spotify seems to have figured it out. I'm an artist (at least on the side); all my friends — artists and fans alike — love SoundCloud. There's no real alternative to it. The problem they're solving is a hard one. Not technically, but the market. Spotify solved the problem with music piracy (at le…
Soundcloud is a digital discovery platform mostly. And a centralized free library that artists can release music on. It solves many problems for small-time artists and underground listeners.
Bandcamp found a similar market for physical music collectors and somehow monetized it well. SoundCloud is much more accessible though in terms of UX/UI.
Seems they should try to push for album/track monetization by artists. (Purchases made on SoundCloud / SoundCloud takes 1% fee etc)
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#7Hrmm. "funded until Q4" does not necessarily mean "funded until the beginning of Q4".
Isn't that what "until" means?
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#8In the time since this article was written Chance the Rapper tweeted[0]:
Just had a very fruitful call with Alex Ljung. @SoundCloud is here to stay.
*airhorn* Spread the word: your music isn’t going anywhere. Neither are we.
[0] https://twitter.com/chancetherapper/status/88592122075935539...
[1] https://twitter.com/SoundCloud/status/885940178292023298
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#9Hrmm. "funded until Q4" does not necessarily mean "funded until the beginning of Q4".
Under what conditions do the 2 differ?
Re: Even after cutting staff, SoundCloud only has enough money for 50 more days
#10I don't understand why anyone would fund SoundCloud for a day. If someone can share what kind of sales pitch they have used to investors, I'd like to see it!
Their income apparatus seems to be "sing up for free". It's hard to charge for extra services, when your core product does almost everything already. Advertising doesn't really work, because their demographic groups are heavily leaned towards adblock usage.
Most of the content is indie music. The increased availability - since 1990s - of cheap music production tools has enabled everyone, and their dog, to make music recordings. The downside to that is that it has got a lot harder to find the quality after the quantity has exploded since. So, for discovery service SoundCloud fails. There should instead be a curated version with 1/1000th of the content left.
Then why many people really go to SoundCloud. They go for commercial pirated music, or "remixes" - whatever. I've seen many albums offered on SoundCloud. Even a small number generates serious amounts of site activity. I have not understood this either, because SoundCloud does not by default offer FLAC downloads, and there are better services for that stuff...