Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
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Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#2Makes sense if it's for the exclusive content opportunities. I remember seeing a report when Kanye made his new album a Tidal exclusive and the number of users they got from that deal alone was staggering. The problem is that a lot of those users will cancel after their free trial but if they keep coming back for exclusives they'll a) want to stick around b) have no free trial so will pay for a month anyway and might stick around. Tidal also obviously has rights to high quality audio files - maybe Apple doesn't have that and it's something they want to do once they bring out the iPhone with lightning headphones.
Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#3Acquisitions like this make no sense to me. At best you're getting access to the current popular artists under temporary licenses from a platform that's failed to gain a massive user base.
Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#4Dre is the HNIC and Jay will be the Second NIC
Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#5Dre is the HNIC and Jay will be the Second NIC
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Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#6Dre is the HNIC and Jay will be the Second NIC
This needs to be deleted. Abhorrent.
Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#7Makes sense if Apple wants solidify being known as a destination for 'music'.
Amazon has been making inroads in this market [1], while Spotify and Pandora (most of Pandora's listeners are not paid subscribers) are the other incumbents [2].
[1] https://www.amazon.com/gp/help/customer/display.html?ie=UTF8... [2] https://www.statista.com/chart/3899/paid-subscribers-of-musi...
Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#8Unpopular music service to acquire even less popular music service. With those forces combined they will be unstoppable! /s
Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#9I remember when Gruber was telling us that Apple was not buying Beats for the streaming service and its associated contracts. The truth is Apple acquired Beats almost solely for this asset.
This move makes totally sense if you consider that Apple is trying to control the streaming market the same way it controlled the download to own one. I'm sure the labels will do whatever they can to avoid it.
Spotify is a (big) thorn in Hook's foot and Ek would die rather than sell Spotify.
That also explains why Apple is not releasing the 30% tax for music streaming and why Spotify released an app with its own payment system to grab attention. It's war.
Re: Apple in Exploratory Talks to Acquire Jay Z’s Tidal Music Service
#10Unpopular music service to acquire even less popular music service. With those forces combined they will be unstoppable! /s
Isn't Apple Music already the #2 most popular streaming music service behind Spotify? I'd hardly call 15 million paid subscribers unpopular.