Show HN: Boutine - From Goldman Sachs to Women's Fashion

Post by adambarber » Mon, Jul 16, 2012, 9:08 PM UTC

mitchty wrote: post #19

nchlswu wrote: post #10

Reading the name, I immediately thought of Poutine. What else was the name a play on, aside from 'Boutique'?

I had to read it twice to not see Poutine. Looks pretty cool, out of sheer curiosity though, what is the female/male ratio in at this startup? Seeing stuff like this makes me wonder what more women in tech/startups would create. This seems like an ingenious use of social+fashion to me.

Post by bherms » Mon, Jul 16, 2012, 9:14 PM UTC

adambarber wrote: post #22

bherms wrote: post #20

Too bad http://www.styleowner.com launched like 1.5 years ago.

Style Owner was definitely an inspiration for us when we started -- I think they're a great site. The biggest difference between us and them is how we get our products. Each of the designers is hand picked for the site, whereas they partner with major retailers and pull in products from there. In that regard, our catalogue is growing MUCH slower, but we think the careful focus on finding designers our users will love…