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Show HN: Noocaf, enhanced coffee for better focus

noocaf.com

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Re: Show HN: Noocaf, enhanced coffee for better focus

#11

Post by gatherhunterer »

dual_basis wrote: post #2

There is very little evidence for the efficacy of any of these compounds in humans.

Supplements are unregulated and this marketing page takes advantage of that and other unregulated areas such as the use of the word “natural” (anything can legally be called natural, all natural or 100% natural) as well as fake testimonials. At an absurd price this is cashing in on the high-cost wellness fad. Compared to buying fancy beans and some supplements you can get the caffeine from the coffee and whatever you’re convinced the supplements do for much less.

Re: Show HN: Noocaf, enhanced coffee for better focus

#12

Post by bburinanan »

ordobey wrote: post #8
xbhatnag wrote: post #7

Those testimonials looked suspicious. It took me all of 2 minutes to do an image search on Google against Natasha West and Kyle Stevens Natasha West : https://unsplash.com/photos/QXevDflbl8A Kyle Stevens : https://www.bestdentistguide.com/whitening-veneers/ Apparently https://www.magicmoonlamps.com/ thought this was a great idea too. They used a similar photo but called the guy Floyd instead of Kyle. If you're puttin…

Thanks for pointing this out! These are actually remnants from before we launched and are placeholders from before we had any reviews. We only launched a month ago so will be changing these out today for the actual reviews you can see on the product page!

sure.

Re: Show HN: Noocaf, enhanced coffee for better focus

#13

Post by swrobel »

ordobey wrote: post #8
xbhatnag wrote: post #7

Those testimonials looked suspicious. It took me all of 2 minutes to do an image search on Google against Natasha West and Kyle Stevens Natasha West : https://unsplash.com/photos/QXevDflbl8A Kyle Stevens : https://www.bestdentistguide.com/whitening-veneers/ Apparently https://www.magicmoonlamps.com/ thought this was a great idea too. They used a similar photo but called the guy Floyd instead of Kyle. If you're puttin…

Thanks for pointing this out! These are actually remnants from before we launched and are placeholders from before we had any reviews. We only launched a month ago so will be changing these out today for the actual reviews you can see on the product page!

Hmm, this excuse sounds familiar...

https://www.wsj.com/articles/health-startup-ubiome-used-stoc...

Re: Show HN: Noocaf, enhanced coffee for better focus

#14

Post by ordobey »

swrobel wrote: post #13
ordobey wrote: post #8

Earlier quoted context omitted.

Thanks for pointing this out! These are actually remnants from before we launched and are placeholders from before we had any reviews. We only launched a month ago so will be changing these out today for the actual reviews you can see on the product page!

Hmm, this excuse sounds familiar... https://www.wsj.com/articles/health-startup-ubiome-used-stoc...

Call it what you will, but I stand by what I said.

Testimonials have been changed and are no longer stock.

Re: Show HN: Noocaf, enhanced coffee for better focus

#15

Post by ordobey »

dx7tnt wrote: post #9
ordobey wrote: post #5

Hi I’m Jack, Noocaf founder. Thought I’d provide a bit of a background into what (and why) Noocaf is: As with a lot of businesses, Noocaf started as a problem I wanted to fix for myself. I’ve always been a big coffee fan, both of its taste and its effect profile. I’ve also always been into self improvement through mediums like working out, meditating, and nootropics. My routine with coffee used to be that I would mak…

Does it come with electrolytes?

It does not currently but pre/post workout blends in the future likely will.

Re: Show HN: Noocaf, enhanced coffee for better focus

#16

Post by ordobey »

datashaman wrote: post #3

The ingredients look very similar to most energy drinks. The only one I don't recognize is Alpha GPC, the rest are standard components of a multivitamin with amino acids. Crush one of those into your coffee if you really must. $32 for a 340g bag of ground coffee + vitamins? The goose won't lay eggs forever.

There are some similarities, yes.

However what I believe to be very powerful is the caffeine + l-theanine combination (https://noocaf.com/blogs/articles/caffeine-theanine). On top of this we added ingredients that help to further reduce any jitters so you don't get pangs of anxiety with coffee (as a surprising number of people do, even to the point of not drinking coffee anymore) and some that are in general good for cognition and brain health.

As for the price: we aren't a mega corporation. It's not cheap to start something like this, but I aim to reduce prices as we scale.

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