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Ask HN: How would you spend $10K marketing a business consultant?

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Ask HN: How would you spend $10K marketing a business consultant?

Post by mdlm » Wed, Jun 10, 2020, 12:52 AM UTC

Two services: - $20K/month operating model (processes, org structure, management systems) improvement consulting for businesses (mostly Fortune 500, some large startups) - $1K annual mentoring course for individuals

How would you spend $10K marketing this business consulting business?

Re: Ask HN: How would you spend $10K marketing a business consultant?

Post by hizxy » Wed, Jun 10, 2020, 2:37 AM UTC

Start with your network or referrals first.

Re: Ask HN: How would you spend $10K marketing a business consultant?

Post by jefflinwood » Wed, Jun 10, 2020, 2:41 AM UTC

I agree with the network comment in this thread.

Also give yourself some authority, by authoring a book, and/or speaking at relevant conferences. The 10K could be used to hire a ghost writer, or for travel to said conferences.

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