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Early testing and working with MVP's is super important but I am struggling figuring out how to get some traffic to the website that can be converted to feedback.
What are your thoughts? Any methods or mediums that have worked for your particularly well?
I appreciate all the help.
Take care,
Valentijn
I have been working with AdWords for some targeted traffic, although it is quite expensive. Maybe it is still the go to option but would love to hear your thoughts and experience.
Once you have made those few people/groups happy, ask them to tell other people. You should be able to get a couple dozen initial consumers that way. Again, if not, you might not have written the correct product.
After you get that far, you start marketing and growing traffic when you are ready to scale up.
Next, figure out where they spend their time on. For eg: to target devs, post on communities like HN (as Show HN). Reach out to community driven blogs and be an author subtly marketing the product. In fact, an interesting story on what you went through during the product building phase, that challenges you solved is exciting enough to intrigue a developer.
General netizen? Share on platforms like reddit (specific subreddit), twitter (would be good if one of your users which high reach can volunteer for this).
Is it a B2B product? Offer the product at a discounted rate to initial users and in return, you can ask for promotion through their site/social media (a bit like testimonials). For eg: I got to know about mixpanel by seeing the badge on the footer of certain website I used.
A bit of a cliche answer, but I'll still go with this: depends on the target audience. Find out who can most benefit our of your product? Developers? Sales? Marketing? General netizen? Next, figure out where they spend their time on. For eg: to target devs, post on communities like HN (as Show HN). Reach out to community driven blogs and be an author subtly marketing the product. In fact, an interesting story on what…
You should have at least a few interested parties who you can ask directly for feedback on your MVP. If you don't have that, how do you even know you are writing a product people want? Once you have made those few people/groups happy, ask them to tell other people. You should be able to get a couple dozen initial consumers that way. Again, if not, you might not have written the correct product. After you get that far…
Thanks for taking the time to reply.
I had found a few that gave me some feedback but they are not exactly the target audience. Also, the MVP is like really, really minimal so it is just for testing the initial assumption(s). Hence, I am kind of starting from scratch unfortunately. Any suggestions on the best way to go about it when you just want to test sign ups and conversions on a landing page?
Thanks again!
What is the product?
What is the target market?
This question is too broad and you provide absolutely no context. What is the product? What is the target market?
It's darn near impossible to get a steady stream of traffic unless Google decides to give it to you. It seems like, Most success stories I've heard on indiehackers typically are due to Google giving them a steady stream of traffic in the hundreds or thousands per day.