The money from paid users is not enough to hire an engineer, it's barely enough to pay for hosting. I have realised over the past month that I'm an inefficient engineer myself. I cannot balance sales (which is priority #1 at the minute) with programming. I built V1 by myself but I need to work with other engineers to take this to the next level.
I am averse to the idea of "Sweaty equity" being an engineer myself I believe cash is cash, equity is "not cash". How do you go about convincing engineers to work with you when you're in a situation to not be able to pay? Goes without saying, I am happy to provide ample equity.