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Ask HN: What do you think would happen if Google and YouTube split?

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71–78 of 78 posts

Re: Ask HN: What do you think would happen if Google and YouTube split?

#71
post #43

Earlier quoted context omitted.

This is moving the goal posts and completely arbitrary. There are many services that are ad supported and have a paid version without the ads. For some reason, free and ad free YouTube seems like a birthright to so many people.

Notably, there's no need to move the goalposts, as they remain unmet; the original premise was > a modest fee for a non-tracking, ad-free, non-enshittified YouTube And YT Premium is [x] modest fee - I could argue that either way (is $14/mo really "modest"?), but let's allow it [ ] non-tracking - not that I'm aware of [~] ad-free - partially; right now YT itself won't add more ads, so you're just left with the ads tha…

iOS can play audio with the screen off and doesn’t require YT premium. Bit of an OS hack but it’s just a few taps:

-Start your YT video (from iOS app) -Swipe up to have the floating player while it plays. -Swipe down from top center to bring down your notifications bar. The video will automatically pause but you’ll have the large play button right there. -Hit play -while still on the notification bar screen, and while the audio starts playing again: Swipe down from the top right corner to bring up your control center. - now turn off your screen and audio should still play.

This has been working for me for a while. Don’t recall where i first came across it but it’s been a few years now.

I don’t use it often because I have streaming services with higher audio quality but it’s nice to not worry about accidentally tapping the screen while listening to YT. Esp if you wanna keep the phone in your pocket. Also saves battery juice.

Cheers.

Re: Ask HN: What do you think would happen if Google and YouTube split?

#72

Earlier quoted context omitted.

Notably, there's no need to move the goalposts, as they remain unmet; the original premise was > a modest fee for a non-tracking, ad-free, non-enshittified YouTube And YT Premium is [x] modest fee - I could argue that either way (is $14/mo really "modest"?), but let's allow it [ ] non-tracking - not that I'm aware of [~] ad-free - partially; right now YT itself won't add more ads, so you're just left with the ads tha…

iOS can play audio with the screen off and doesn’t require YT premium. Bit of an OS hack but it’s just a few taps: -Start your YT video (from iOS app) -Swipe up to have the floating player while it plays. -Swipe down from top center to bring down your notifications bar. The video will automatically pause but you’ll have the large play button right there. -Hit play -while still on the notification bar screen, and whil…

You can also start the video in the web browser (haven’t tried the app), turn off the screen, turn it back on, hit play on lock screen, turn the screen off again. Podcasts for poor people

Re: Ask HN: What do you think would happen if Google and YouTube split?

#73

a split setup could still allow login to youtube with a google ID; just like you can login to some sites using google/facebook/etc - so that might stop that breaking. (I did notice today that Google video search was dominated by Tiktok results rather than youtube for the first time)

The merging of YouTube and Google identities was an absolute nightmare. I was managing a site that used, I believe it was called "Google Apps for Your Domain" at the time, the predecessor to Google Workspace.

Ultimately we disabled YouTube in the Google admin panel for the organization, and advised the users to start sharing an unrelated Gmail account to manage the org's YouTube page.

I can't imagine un-merging the service logins to go any better.

Re: Ask HN: What do you think would happen if Google and YouTube split?

#74
post #68

Earlier quoted context omitted.

Because google currently gets valuable ads data from youtube. So even if the product itself runs at a loss the net benefit is positive. If its spun off then the platform has to stand on its own and it would need to make more money.

> it would need to make more money Really? Why? Can it? If so why hasn't it done that already?

because they are running it more lean to maximize the data gathering potential. which is what is valuable to the parent company.

Re: Ask HN: What do you think would happen if Google and YouTube split?

#75
post #69
post #66

Earlier quoted context omitted.

And the irony is that if you pay for YouTube Premium, you still get these baked-in ads :/

What's ironic about it? YouTube premium removes ads that YouTube adds to videos. Those sponsor ads in the videos are put there by the content creator who made the video.

Yes sorry, perhaps not ironic, disappointing or deceptive would be more appropriate.

YouTube could enforce the content creator to tag the sponsored segments.

Re: Ask HN: What do you think would happen if Google and YouTube split?

#76
post #50

Earlier quoted context omitted.

How to search for actual videos instead of random shorts that people put together on a phone for some god-forsaken social media credit? Protip: you can't filter out those "shorts". How to block some posters from ever showing up in my search results?...

There are plenty of browser extension to filter away shorts. I.e. Enhancer for YouTube: https://chromewebstore.google.com/detail/enhancer-for-youtub...

Requiring a browser extension rather proves my point though.

Re: Ask HN: What do you think would happen if Google and YouTube split?

#77
post #56
post #51

First hit on google says: $31.5 billion in ad revenue in 2023. That figure does not include 100 million subscribers (2024). I am outside my comfort zone but I would bet youtube would thrive without google if those numbers are correct. And it is for sure large enough to not need google for bulk deals etc.

I'm not sure you're appreciating the massive scale of YouTube. Billions of videos (from music videos to a random person's 10 hour hiking video nobody cares about), stored all around the world, and ready to be delivered quickly to anyone. Oh and apps for any platform imaginable. This is not cheap.

yeah not cheap. Like 10bi/year? Still 20bi profit.
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