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Ask HN: Should I try to manufacture toasters?

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Re: Ask HN: Should I try to manufacture toasters?

#71
post #50

Earlier quoted context omitted.

> Than what? It's slightly slower than starting an airline or just making a giant money bonfire.

Compare https://en.wikipedia.org/wiki/K_Foundation_Burn_a_Million_Qu...

At least they got a famous art piece out of it.

All OP will have afterwards is a bunch of unsold toasters and a newfound appreciation for bankruptcy protection.

Re: Ask HN: Should I try to manufacture toasters?

#72

>I also love learning about mechanical engineering and manufacturing, but have never actually tried making anything. I strongly recommend you hire professionals for this. I've worked as a Product Manager for physical products. There is a gulf of knowledge between designing something in CAD and designing something that will endure the rigors of toasting for 20 years. The previous sentence doesn't even cover the gulf o…

"I'm interested in creating a portfolio of open source appliances."

Yes I'm very interested in that idea too. One thing I think is vital is to separate the UI and any smart features from the rest of the device. For example, cheap induction cookers have a single mcu which has the code for running the induction heater, and also runs the UI, with just a cheap display/button board as the physical interface.

This mcu package seems to be at the heart of a huge number of brands, which are all then stuck with the same terrible UI. If the ui was running on it's own mcu, talking spi or whatever to the main controller, makers could differentiate with their own UIs. And hackers could hack.

Re: Ask HN: Should I try to manufacture toasters?

#74
https://a.co/d/2g7cOrc folding Camp stove toaster

Improve these so they will work on kitchen stoves and toast a custom logo or message on the bread.

With a decent marketing campaign you could probably buy these Wholesale, modify them slightly and resell for 2 to 3 times the price.

Re: Ask HN: Should I try to manufacture toasters?

#75

Have you looked at other high quality toaster makers abroad? Dualit is in the UK and has been manufacturing high quality, hand built toaster for a long time, but most consumers would balk at the prices they ask for their appliances and I doubt you as a startup would be able to manufacture a toaster any cheaper. https://www.dualit.com/collections/classic-toasters https://www.dualit.com/collections/spares Frankly, I do…

My in-laws had a Dualit toaster. I am convinced this brand only survives in the market because people think they want one to signify that they've "made it", like getting an Aga.

The incredibly loud mechanical timer drove us all nuts. We always forgot to change the heating element (#slices) selector, so invariably ended up with one uncooked piece of bread. The pop up function is beefy but difficult to get escape velocity on small items. They eventually ditched it and went back to a £20 long slice Cookworks from Argos. They still have the Aga (also bloody annoying).

Re: Ask HN: Should I try to manufacture toasters?

#76
post #40

I think you are greatly over-estimating how many people would be willing to pay the cost of a North American made toaster. This would require an absolute ton of capital to do it on anything above a craft scale. The challenges of design, testing, certification (very important for a device that could burn your house down), manufacturing, supply chain, and support that are all specialized careers in themselves. I've got…

I disagree. The high end of the market is a proven niche and the target high-end buyer has demonstrated a willingness to spend freely on premium grade products.

The is a reason why LVMH (Moët Hennessy Louis Vuitton) is one of the most successful and valuable companies in the world.

I'm not saying it's easy. Any business endeavor, regardless of product market fit, still requires execution. Easier said than done, but many an entrepreneur has proven their critics wrong.

Americans are known for their willingness to take business risk and fail then pick themselves up and try again. Makes life exciting and worth living.

But that said, I'm not going to buy "American Made" just because it is, i'm going to buy "Quality Made" and if it happens to be a domestic manufacturer than all the better!

Re: Ask HN: Should I try to manufacture toasters?

#77
post #16

I've had a similar idea, except in addition to toasters, it's midsize pickup trucks, washing machines, dryers, dishwashers... What I've found is that regulations make it impossible to sell simple machines, labor costs make it impossible to compete on price, lawyers make it impossible to go to market without being sued, and consumers who say they want reliable, well-made goods will balk and buy cheap stuff en masse wh…

>washing machines

Among your examples I think this one is interesting.

Speed Queen is regarded as among the best washing machines + dryers and they are made in the US. They are extremely well built, they feel really sturdy to use and also are known for being extremely reliable.

I guess what I'm imagining is the Speed Queen of toasters..

Re: Ask HN: Should I try to manufacture toasters?

#78
I don't know about toaster ovens but I've been considering if people would start building 'smart appliances' but with stock open source software. Eg A 'smart tv' with stock linux or something like that. For eg. I like Amazon echo as a device, but I don't like the Amazon software ecosystem around it. Could you produce an open device with the same hardware capabilities?

Re: Ask HN: Should I try to manufacture toasters?

#79

https://a.co/d/2g7cOrc folding Camp stove toaster Improve these so they will work on kitchen stoves and toast a custom logo or message on the bread. With a decent marketing campaign you could probably buy these Wholesale, modify them slightly and resell for 2 to 3 times the price.

https://youtu.be/HPQbKTJPsU4?si=Z9SOFUaxupkr6LFA

This wire bender looks fairly easy to make would work well to make custom logos or messages.

Re: Ask HN: Should I try to manufacture toasters?

#80

OK now I'm starting to think we live in the matrix - I've spend the last 24 hours (unemployed currently, you see) looking at toasters and designs, with the same idea. And because my toaster just broke. The state of toasters seems quite dire. Most are basically the same mechanism internally with different style covers. Some quick learnings/thoughts: - why are they open at the top? Some expensive Japanese toasters are…

> - One thing I find amusing is some reviewers are testing these $100,$200 toasters with regular supermarket chorleywood bread. I mean at least toast some actual bread, not foam.

If you didn't make the biga, poolish, or starter, it's not really bread. It’s just processed wheat product.

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