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Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

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Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#71
post #5

Yeah ads. If you're on iOS check out Apollo, made by a solo developer and does not display ads. I'm not sure what the equivalent on Android would be (someone chime in if you know).

Sync for Reddit https://play.google.com/store/apps/details?id=com.laurenceda...

This is what I use. It's excellent to the point that when i'm sitting at my desktop I automatically use my phone to read Reddit rather than the web client.

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#72
post #58
post #21

Earlier quoted context omitted.

I still use old.reddit.com. Such an improved experience, even on mobile where the format doesn’t fit. So maybe that’s why they want you in the app? They know their website is terrible?

The compact view is even cleaner. Try adding `.compact` at the end of any reddit url.

Awesome! Thanks for the tip.

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#73
post #63

Ads (you can't block them in app) and notifications (you can block them, but not that easy, especially on Android).

Why isn't it easy on Android? If you long press on any notification it gives you the option to turn off all notifications from that app...

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#74

Other people are saying "ads," but the story is probably more expansive. Mobile apps have better hooks for pulling people back into the app, like popup notifications. Reddit has natural lifecycle points where they can do this: when people respond to your comments or comment on your posts. They could also notify users of events like their yearly Secret Santa. I wouldn't be surprised if their engagement numbers were mu…

Yet all of this could also be easily done with a PWA that could present with a much less intrusive "add to homescreen" bar.

Not on iOS! PWAs can't send push notifications on that platform, ever.

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#75
post #20

They need to somehow make up the engagement for all the interesting content they banned over the years.

They've grown to the sixth most visited website in the US (third in the UK), so they're doing something right.

You mean like when ethernal october hit, the internet was doing something right to attract all these wonderful people? Just because the masses like something doesn't mean it is good.

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#76
The fundamental answer to what changed with Reddit over the last 3-5 years – an IPO became the main goal of the company[1](2017):

> Reddit may go public by 2020, said CEO and co-founder Steve Huffman during a keynote conversation at the Internet Association’s Virtuous Circle Summit on Monday. “The time frame is pretty far out,” he admitted. However, he also argued that going public was inevitable for Reddit to both reward employees and investors, calling it “the only responsible choice” for the company.

[1] https://variety.com/2017/digital/news/reddit-ipo-1202613811/

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#77
It's horrible. They've made the site itself unusable on mobile.

They care so much because as you browse links out to other content, they can keep you in the app using the embedded browser. And when you read that content and share it, you share reddit links, not the source links.

I'm sure time in app blows away time on site for mobile users.

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#79
post #5

Yeah ads. If you're on iOS check out Apollo, made by a solo developer and does not display ads. I'm not sure what the equivalent on Android would be (someone chime in if you know).

> If you're on iOS check out Apollo Webpage[1] and AppStore[2] link to save you guys time, since AppStore search is horribly broken. [1] https://apolloapp.io/ [2] https://apps.apple.com/app/id979274575

> AppStore search is horribly broken

It's working as intended.

https://www.reuters.com/article/us-apple-advertising/apple-c...

Re: Ask HN: Why is Reddit on mobile so obsessed with making me use their app?

#80
post #21
post #13

Funny, they make me not read reddit on mobile with their insistence on using the app. But the real reason is tracking and spamming you with notifications to get "engagement".

I still use old.reddit.com. Such an improved experience, even on mobile where the format doesn’t fit. So maybe that’s why they want you in the app? They know their website is terrible?

At least for firefox, there's an old reddit redirect extension that automatically rewrites any reddit urls to old.reddit.

I warmly recommend that one. Except that since the latest firefox mobile release it hasn't yet been ported. But given that it does exist on the desktop version, I guess it's only a matter of time until it reappears for mobile firefox as well.

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