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Ask HN: Successful one-person online businesses?

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Re: Ask HN: Successful one-person online businesses?

#601

Earlier quoted context omitted.

I don't think I'll ever quite understand this mentality that "not having a job"=="sitting at home all day". Do people not have hobbies of any kind? They really only find meaning in pursuit of money?

A job isn't solely about pursuit of money. Presumably, you are doing work that adds value for someone and/or society. It's also a form of security should the online income suddenly dry up. It can also be a source of healthy social connections. I was a homemaker for a lot of years. I did a lot of life enhancing stuff for me and other people. Trying to translate that into an adequate income post divorce has been enormo…

> Presumably, you are doing work that adds value for someone and/or society.

You can do that without being paid for it, and then you can control your own schedule completely.

> It's also a form of security should the online income suddenly dry up.

That's fair, but chances are if you managed to build something that generates enough passive income to live off of then you probably won't have much difficulty finding a job if you needed to.

> It can also be a source of healthy social connections.

I personally thing relying on work for social interaction is a terrible idea.

> If someone's life works, changing some piece of it could cause it to come apart rapidly. Why risk that?

Fair enough, but all I'm saying is I don't really understand how it works for them. To me, my job is just how I put food on the table, and my pursuit of money is purely so that one day I can do that without having to sell my time to someone else.

Re: Ask HN: Successful one-person online businesses?

#602
post #287

Earlier quoted context omitted.

500K users, that's quite an achievement as well, pretty solid! It's hard to say anything about your pricing model. If it works for you, there's probably no need to optimize. However, 500K users with a $20 IAP – I wonder if you could introduce subscriptions for something like $1-2 per month. Maybe make it cheaper per year, but more expensive on the long run. But this depends heavily on how often your app is used. If i…

> "500K users, that's quite an achievement as well, pretty solid!" Not quite :) As, majority of them are from tier-2 countries. Purchasing digital goods is not part of their culture. > "But again, just from my gut feeling: I wonder if there's a way for you to REDUCE the number of active users and turn free users into loyal paid users." Thank you for your suggestion! What you have mentioned are valid. Maybe at some po…

“ So, my hypothesis is that, as long as the free users are using my app, there will always be an opportunity to monetize from them, one day.”

Yeah, but each day those users are churning out and you will have missed the opportunity to monetize them forever - that lost revenue will never come back.

Re: Ask HN: Successful one-person online businesses?

#603
post #600
post #460

I'm working on NanaGram ( https://nanagram.co ). The tagline: Text or email your photos and we'll send 4x6 prints to your loved ones. It doesn't provide the majority of my income (yet) but by far and away it provides the majority of my life's meaning. I haven't crossed the mental hurdle of sharing all my numbers publicly yet but let's just say it is turning a profit and there are thousands of happy NanaGrammers. I go…

Just FYI it seems like the Netherlands is missing from the list of countries in your signup thing.

Thank you! I squashed the bug. You should be good to go now. :)

Re: Ask HN: Successful one-person online businesses?

#604
post #391

I've been running https://keygen.sh by myself for a little over 3 years. It currently makes $5.3k MRR. Still a side gig, but it's getting there.

Your IH interview [1] is one of my favorites! Highly recommend any bootstrapper to read it. Wishing you continued success! [1]: https://www.indiehackers.com/interview/2fa6c5e1eb

Thank you for sharing those kind words! I wonder from time to time if anybody found that interview valuable. :)

Re: Ask HN: Successful one-person online businesses?

#605
post #597

My business is in my bio, don't want to link it here. Pays about the same as my previous job at Microsoft did, but with a lot less involvement — I haven't touched the main code in about a year now. I probably spend about two or three hours a week on customer support, that's it, really. No marketing spend, all word-of-mouth and Google. The idea came about when I wanted to post to Instagram, but the API didn't allow it…

Great idea :) My only question is how the authentication works there...? User has to be logged in on the worker phone's app in order to do something on Instagram. I mean, I don't think anyone shares his Instagram password with an 3rd party software. Or you provide the services which can be done from another(your) Instagram account - which is then signed in on all worker phones?

> I mean, I don't think anyone shares his Instagram password with an 3rd party software

You'd be surprised.

They already share the passwords with their marketing agencies, where interns basically type them in on their personal phones (in sometimes quite large companies!). My service lets all of those people use the Instagram account, but only their admin knows/sees the password. If we can keep it as secure as their own internal processes, then this is a fair-enough trade off for many companies.

Re: Ask HN: Successful one-person online businesses?

#606
I've been working on https://fileinbox.com full time for about the last five years. It's been pretty consistently making about $4k/month (I haven't been spending much money, so don't need a lot to go full time), and recently focusing more on marketing has bumped it up to $6.5k MRR and growing. It's amazing. I get to work on whatever I want, I get to take as much time off as I want whenever I want, and I've never felt like I wasn't doing meaningful work.

This business has been a huge source of security in my life that's freed up a bunch of time for me to focus on more meaningful life improvements, like diving into hobbies (outdoor climbing, improv and standup comedy, musical theatre, travel, and other more fleeting passions) and optimizing wellness (sleep, exercise, meditation, relationships). I think it's the best possible way to make money.

I got started by stumbling on patio11's side-project-turned-full-time-business Bingo Card Creator. I remember reading about how he was able to quit his shitty job and just work on his Rails app that generated bingo cards and thinking "well shoot, I could do that."

I saw that Patrick was in a community of people doing a similar thing that all go to the same conference: Microconf. Tickets were pricy for me right out of college (I think they were around $800 at the time), but I promised myself I'd buy a ticket with my first $800 in profit so I could fly out and thank him in person.

I had a high level game plan for how I was going to be working on a side project like Bingo Card Creator while I was working as a software developer. Part of that plan was needing to figure out how to accept credit card payments online. I found Stripe and thought it was the coolest API ever, so I picked up one of the side projects I'd made in college that had a bunch of people bugging me with emails asking for new features. I implemented the features, but added some extra code that put them behind a paywall. They'd have to pay me to use features I'd already coded, the fools! Bwahaha.

I was pretty surprised when—the same week I was finalizing my very first Real Job out of college—that side project started making $300/day. I thought it was a fluke, but it kept rolling in. I didn't do any marketing or have a business plan or know who my customers were. I'd built a thing for myself and other people apparently wanted it too.

I bought my microconf ticket three weeks later. Patrick and I have been friends since :)

My path is totally not the route I'd recommend. I think I got pretty lucky with stumbling on product market fit. If you're reading this and are interested in doing something similar, I've learned a lot more about what I did accidentally right from taking notes on all the Microconf talks[1] and chatting with more people in the Microconf community that have made similar businesses. I'd love to help coach you through how to build one of these puppies for yourself! The classic mistake I see people making is obsessing over an idea instead of a group of people with a problem you can help solve. Your idea almost doesn't matter at all and it's probably not even a good idea. Focus on who you're helping and the things they complain about instead.

PS: I go into a little more detail about how I got started on Episode 23 of the OK Productive Podcast[2].

1. https://microconf.gen.co 2. https://okproductive.com/episodes/023-3-hat-productivity-wit...

Re: Ask HN: Successful one-person online businesses?

#607

Earlier quoted context omitted.

A job isn't solely about pursuit of money. Presumably, you are doing work that adds value for someone and/or society. It's also a form of security should the online income suddenly dry up. It can also be a source of healthy social connections. I was a homemaker for a lot of years. I did a lot of life enhancing stuff for me and other people. Trying to translate that into an adequate income post divorce has been enormo…

> Presumably, you are doing work that adds value for someone and/or society. You can do that without being paid for it, and then you can control your own schedule completely. > It's also a form of security should the online income suddenly dry up. That's fair, but chances are if you managed to build something that generates enough passive income to live off of then you probably won't have much difficulty finding a jo…

To me, my job is just how I put food on the table

Different people relate to work differently. Some people have some of their best relationships through their work.

Your experience isn't invalid, but it also doesn't invalidate how other people experience life.

I replied because I started out as a homemaker, then I got divorced after about two decades. I got to have an extreme experience of doing useful things for reasons other than money, and when I got divorced it was financially and socially devastating.

My so-called friends didn't stick around. All the life enhancing, useful work I had done was not readily translated into paid work.

I've spent recent years figuring out how to have a healthy relationship to paid work. It's overall been a better experience for me than the years I did useful things for others without being paid for it.

I actually have a decent track record of being able to put my volunteer work on a resume to help me get a job and I had a corporate job for a while. But it was an entry level job that didn't pay enough and corporate life wasn't really a good fit for me.

I mean, wherever you go, there you are. I'm no less guilty of tunnel vision (so to speak) than you are. I'm just looking at the world through a different tunnel.

But I desperately want to have enough paid work and to relate to the world through that lens. I don't feel valued for the things I've done and I've literally lived in dire poverty for years, including several years of homelessness. No, people don't really care and I feel I've been badly burned for doing good things for other people and not getting compensated for it.

All those people that I did wonderful things for who got serious careers out of it have not helped me create a real career with sufficient income. It hasn't opened doors for me in terms of being taken seriously and adequately compensated.

It's been enormously frustrating, baffling and enraging. It's proven to be a stubbornly intractable problem.

I never want to be 100% financially dependent on just one thing again.

The guy in this discussion making $6000 a month for two or three hours of work each week may have no ability to replicate that success if this stops working. Lots of businesses have been harmed by the rise of ad blockers, losing as much as 80% of their income over night.

One slam dunk success doesn't guarantee you can readily create another. For many people, that kind of success is short-term and will never happen again.

It's why the NFL requires financial education for their players. They are all college educated, but they are also very young and most NFL careers are short-lived. For many of them, the two or three years they play pro football will be the most money they will make in their life.

If they spend it like they think this is their starting salary and it only gets better from here, then they basically party their asses off for a few short years followed by an injury, the sudden end of their career and no means whatsoever to make anywhere near that much ever again. If they didn't save and invest, it's gone and never coming back.

That's an all too common story for a rather wide variety of wildly successful experiences. That kind of extreme success is frequently described as luck because it's so hard to replicate.

Re: Ask HN: Successful one-person online businesses?

#608
post #597

Earlier quoted context omitted.

Great idea :) My only question is how the authentication works there...? User has to be logged in on the worker phone's app in order to do something on Instagram. I mean, I don't think anyone shares his Instagram password with an 3rd party software. Or you provide the services which can be done from another(your) Instagram account - which is then signed in on all worker phones?

> I mean, I don't think anyone shares his Instagram password with an 3rd party software You'd be surprised. They already share the passwords with their marketing agencies, where interns basically type them in on their personal phones (in sometimes quite large companies!). My service lets all of those people use the Instagram account, but only their admin knows/sees the password. If we can keep it as secure as their o…

Incredible :) amazing idea and amazing story!

Re: Ask HN: Successful one-person online businesses?

#610
post #575

Earlier quoted context omitted.

Can I ask how much profit you make off the plants?

This year I made around 6000€ in profit. I could make more but the limiting factor here is mostly time. My main goal is to cover my hobby's expenses, which are mostly the electricity bill and acquiring new species.

Would it be worth hiring someone at this stage?

Actually that was what I was curious about reading the title of the question. If you are successful as a one person business, it makes sense to scale it past a one person business.

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