Earlier quoted context omitted.
Yup. The original article is gone, however there is the key excerpt in an old HN thread: https://news.ycombinator.com/item?id=24532257 Apple, unlike a lot, if not all large companies (who are run by MBA beancounter morons), holds insanely large amounts of cash. That is how they can go and buy up entire markets of vendors - CNC mills, TSMC's entire production capacity for a year or two, specialized drills, god knows w…
Some of the other big tech companies have or are able to have just as much, if not more cash, than Apple: https://www.capitaladvisors.com/research/war-chest-exploring... They just don’t want to bet they can deploy it successfully in the hardware market to compete with Apple, so they focus on other things (cloud services, ads, media, etc).
Microsoft has a bit more hardware sales exposure from its consoles, but not for PCs. They don't have a need for revolutionary "it looks cool" stuff that Apple has.
Amazon, same thing. They brand their own products as the cheap baseline, again no need.
And Meta, all they do is VR stuff. And they did invest(ed?) tons of money into that.