For years now I've ran a programming site (stackabuse.com) and have closely followed the state of Google SERPs when it comes to programming content. A few thoughts/ramblings: - The search results for programming content has been very volatile the last year or so. Google has released a lot of core algorithm updates in the last year, which has caused a lot of high-quality sites to either lose traffic or stagnate. - The…
as it seemingly favors code snippets, exact-match phrases If only... it seems like the search results have gotten far worse for exact-matching. I regularly search for part numbers and markings, somewhere where exact matches are pretty much the only thing I want, and I can clearly see the decline over the years as it starts including more and more results that don't even have the string I'm looking for.
Searching just now I do see some other sources making a similar claim, so maybe I'm just out of the loop. But in my cursory scan I haven't found much detail or real evidence beyond "google says they matter" either. I mean, that's not why those internal links were created in the first place, but it sure would be nice to get a ranking boost out of them too. I wonder what I'm doing wrong :)