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Ask HN: Why is it so hard to disrupt Ticketmaster?

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21–30 of 126 posts

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#21

But mah free market ideology says competition will produce the best outcome for everyone, we just need more deregulation to fix things.

Ticketmaster exists because they kickback to artists and venues. This is is the best outcome for them. Supply of tickets is so limited that fan perspective is completely ignored, the tickets sell out anyway.

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#23

The answer is that Ticketmaster gives 50% of their revenue to the venue, which is a pretty good deal for the venue, so they have every incentive to keep that relationship going

They run a not that complicated website. As someone who loves live music, they take way too much in ticket fees for the value and difficulty of the service they provide. Legitimately, it feels like expertsexchange.

Economically, it doesn't seem to make sense for artists and venues to be giving so much money to a partner who is delivering so little value. Even if the venue is getting half of the ticket master fee, the tickets selling with the fee included is proof that the customer is willing to pay that much, why share more than a small fraction of the ticket price with a website?

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#24
Vertical integration.

They acquired the independent ticket sellers, then went on to acquire the physical venues themselves. Now if the artist wants to play at those venues, they deal with Ticketmaster from start to finish.

That means that even if artists wanted to buy a block of tickets to sell to their fans, their allotment would be whatever Ticketmaster themselves deem appropriate.

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#26
post #12

In short: the anger over what happened yesterday is overblown. If a commodity is sellable, people will sell it. The ONLY option here is to make tickets non-transferable, full ID check to verify the name on ID is the name on the ticket Point 1: Let her sell it on a different website. Yesterday, Ticketmaster said millions, but it was probably more than 10 million people, logged in to try to buy hundreds of thousands of…

ID verification + limited transfers + pre-election via lottery?

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#27

The answer is that Ticketmaster gives 50% of their revenue to the venue, which is a pretty good deal for the venue, so they have every incentive to keep that relationship going

They run a not that complicated website. As someone who loves live music, they take way too much in ticket fees for the value and difficulty of the service they provide. Legitimately, it feels like expertsexchange. Economically, it doesn't seem to make sense for artists and venues to be giving so much money to a partner who is delivering so little value. Even if the venue is getting half of the ticket master fee, the…

It's not about the tech. It's rarely about the tech.

The sooner techies understand this, the better.

Read this: https://stratechery.com/2018/the-bill-gates-line/

Ticketmaster is a large aggregator.

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#28
I think big artists need to start doing what some large sporting events do and sell a significant proportion of tickets on a ballot system. Instead of being first come first served, anyone who registered to buy a ticket (possibly paying a deposit to disincentivize duplicate entries) would go in the draw for the opportunity to buy a ticket, preventing things turning into an auction benefiting those who have the fastest bots.

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#29

The reason resellers exist is because people are prepared to pay many multiples of the face value for tickets. If people stopped buying tickets on the secondary market, the resellers would be left with worthless paper they paid thousands of dollars for and the secondary market would disappear.

> The reason resellers exist is because people are prepared to pay many multiples of the face value for tickets.

And below that, artists sell their tickets at wholesale prices to ensure that they are sold, providing some guarantees about how much money will be made for a given performance. They have better things to do than waste their time trying to eke out every last possible penny, along with the risks associated with that. It's best to let someone else put in that work, and that's where resellers enter the picture. The same reason why you find a wholesale/retail divide in pretty much every industry.

Re: Ask HN: Why is it so hard to disrupt Ticketmaster?

#30

Ticketmaster's a very vertical monopoly, if you go with anyone else then a ton of venues simply will not work with you . If you open a venue that works with anyone besides Ticketmaster then you won't be able to book any acts that do work with TM, which is "pretty much fucking everyone". There's a lot more to this, Doctorow and Giblin's recent book "Chokepoint Capitalism" has a couple of chapters that examine this who…

What I don't understand is how this doesn't fall afoul of US antitrust legislation, especially the rules on tied selling?
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