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Ask HN: Why doesn't YouTube have a competitor?

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171–180 of 226 posts

Re: Ask HN: Why doesn't YouTube have a competitor?

#171
Because they show up on top of searches. Wait until the freemium approach fails and they lose content producers, and they will pivot into something more approachable by competitors.

If you would like to speed up the process refuse to login, support independent content producers and creators, and give search engines a reason to promote other platforms (don't click, simple as that)

Re: Ask HN: Why doesn't YouTube have a competitor?

#172
post #139

Earlier quoted context omitted.

The problem with media platforms that market themselves as pro-free-speech is that they attract alt-right content - and their hyper-toxic followers - like a warm pile of shit attracts flies, even if that's not the intent of the platform operators.

Rumble just signed a deal with Truth Social. We'll find out real soon if Rumble has cracked the code to avoid that problem.

Kind of doubtful, unless they can also bring the mainstream over with them.

That's the rub: Whenever a new platform starts up, marketing itself as the "free speech alternative" to some big, mainstream platform, what always ends up happening is the new platform's user base consists entirely of people who got kicked off the mainstream platform--leading to all the toxicity and problems noted in this sub-thread. You need to be more than a place where the cast-offs from mainstream sites hang out. You need to bring the mainstream to your platform too.

Re: Ask HN: Why doesn't YouTube have a competitor?

#173
YouTube does have competition:

TikTok (there is a reason YouTube released “shorts”), Twitch and Facebook (which also supports live streaming).

Vimeo, Metacafe and Dailymotion used to be a lot more competitive with YouTube too. In some cases even having a larger market share than YT at one point.

Plus there are plenty of adult streaming services too albeit they don’t directly compete due to YouTubes rules about video content.

I think a large part of YouTubes success was because Google bought them back when Googles reputation was still top notch. I remember being indifferent about YouTube (even preferring Vimeo and Metacafe) but started using TouTube because of Google’s tie in. Now I use it in spite of Google.

Re: Ask HN: Why doesn't YouTube have a competitor?

#174

Earlier quoted context omitted.

the parent comment was a list of technical attributes about how youtube got there (used as rationale for why it's impossible to compete). i countered that that's not how it got there, as it's emphasizing tactics, not strategy. it's hard to formulate a coherent competitive strategy if you entirely misunderstand your competitor's successful (if anti-competitive) strategy. it's like playing chess by focusing on taking a…

I think you misinterpreted my original post. My post was a list of some of the capital intensive challenges a competitor would have to solve now to operate a similar business to YouTube as it exists now (many of which aren't even technical, like growing an ad market and getting creators on board). The point was that unless you already have a money printing business in another area that you can use to chase this for y…

agreed, but your takeoff point was the technical/tactical, whereas i'm advising a wider perspective, as that perspective easily and commonly leads to mistaken conclusions in isolation (particularly by technologists in this context). to be clear, i tend to agree with the individual points made, but even together, they don't articulate youtube's strategy. that was the missing, and the most relevant, element, even if you allude to it otherwise.

Re: Ask HN: Why doesn't YouTube have a competitor?

#175

Earlier quoted context omitted.

the parent comment was a list of technical attributes about how youtube got there (used as rationale for why it's impossible to compete). i countered that that's not how it got there, as it's emphasizing tactics, not strategy. it's hard to formulate a coherent competitive strategy if you entirely misunderstand your competitor's successful (if anti-competitive) strategy. it's like playing chess by focusing on taking a…

The strategy you describe is functionally "provide features that competitors cannot". You ascribe nefarious means to all of those features, but that isn' the only (or in many cases even the likeliest) motivation for providing those features.

no, it's absolutely not. it's an end-run strategy to subvert competitiveness in a market. practically every dominant company has engaged in these sorts of anti-competitive practices, but that doesn't make it right or defensible. that youtube also provides useful features has little to do with how it came to dominate. it's simply not a product-led outcome.

Re: Ask HN: Why doesn't YouTube have a competitor?

#176

Earlier quoted context omitted.

You're right that Netflix and Pornhub have both been able to replicate this. IMO, it might be wise for Netflix to start their own YouTube-like service. For example, subscribe to Netflix, get access to user-created videos on a separate app. The best part is that users would then generate content for a fraction of what they currently pay to produce content, and they could have basically what YouTube has, but ad-free.

Netflix doesn't own it's own infrastructure.

Netflix runs a CDN for the video nodes, but runs on AWS for everything else (eg login microservices). The CDN, which includes hardware deployed inside of ISP), represents a huge capital outlay (over decades) and is a competitive advantage for delivering large amounts of data around the world.

Re: Ask HN: Why doesn't YouTube have a competitor?

#177
post #98

Earlier quoted context omitted.

Sounds like PornHub or similar could easily branch into providing a separate service for general videos if they wanted. They already have all this stuff down for the most part.

They may not have to even offer a separate service. There's a math tutor sharing his lessons on PornHub already: https://www.vice.com/en/article/dyp8wa/math-tutor-video-less...

That was a marketing strategy though. It says in the article that he doesn't post their anymore and only did it to attract attention.

Re: Ask HN: Why doesn't YouTube have a competitor?

#178

YouTube is a huge technical achievement that would require billions of dollars to replicate: 1. It consumes nearly unlimited bandwidth. 2. It consumes nearly unlimited CPU for transcoding and serving media at different bitrates. 3. It consumes massive resources to police, from user moderation to appeasing content owners by building systems and databases like ContentID, etc. 4. It generates endless PR and legal headac…

To add to this list, YouTube does an excellent job on its core competency — streaming high quality video without hickups and buffering. I've tried other video streaming services before, and none of them have the reliability as youtube. When I click a youtube video, I know it'll play immediately and throughout the video without buffering or hanging. I don't have the same confidence as other providers.

Re: Ask HN: Why doesn't YouTube have a competitor?

#179
post #119
post #111

Earlier quoted context omitted.

Netflix only provides one very static huge library. As long as you move a few PB around the globe on your video release date, Netflix is fine. It's very easy to build a Netflix in comparison to yt. I would argue that for Netflix going into yt direction would eat up there revenue baseline fast.

Netflix could square the circle by offering "YT for indie filmmakers." More static content than YT. Better viewer:creator ratio. Fewer content headaches. Content moderation is lower volume and amounts to watching the film. And closer to their existing product fit. It's actually kind of mind-boggling that Netflix hasn't pivoted into a turnkey solution (standard deal + optional financing support + broadcast platform) f…

> Everyone's content starved

I've been mostly hearing the opposite, most people feel like they have more content they want to watch than they have time to.

Re: Ask HN: Why doesn't YouTube have a competitor?

#180

Earlier quoted context omitted.

You're right that Netflix and Pornhub have both been able to replicate this. IMO, it might be wise for Netflix to start their own YouTube-like service. For example, subscribe to Netflix, get access to user-created videos on a separate app. The best part is that users would then generate content for a fraction of what they currently pay to produce content, and they could have basically what YouTube has, but ad-free.

Netflix doesn't own it's own infrastructure.

They own their own CDN for content, they don't own their own general web hosting (they famously use AWS).

Surely the CDN for that huge streaming library is the expensive part of their infra.

https://openconnect.netflix.com/en/

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