Earlier quoted context omitted.
Tesla isn't competing against an electric car, though, it's competing against the upper middle class consumer's gas car. Against this car, probably a lexus or 3 series thereabouts, the Tesla is not a good bargain unless you are interested in having an electric car for the sake of that alone. It being some green choice itself is dubious, considering how much gas and coal is still used in the electric grid and how this…
I agree with this. Most people looking at say, a Model 3, are not cross shopping it vs. say, a Chevy Bolt or Nissan Leaf. Seems like they are more cross shopping vs. a BMW 3 series or Benz C class.
From a quick google, the fastest BMW 3-series is the 330i, at 5.3 seconds 0-60. The M240i xDrive does 4.2 seconds. For a few thousand more, the Model 3 Performance does 3.1.
Tesla's instant response is another fun advantage, and reviews have been very positive on Model 3 handling. The bottom line is, it's a fun car and people like it. It's not just virtue/status signaling and environmentalism.