SEEKING WORK | Nashville, TN, USA | Remote or local only
Email: hn@gsdanalytics.com
Who I am: A guy that's really useful to have around. If your business was a set of gears, my specialty would be the oil fitting between everything that reduces friction and keeps things going smoothly.
I've worked directly for CTOs, COOs, Small Business owners, and heads of marketing. I've experienced most situations from both the business side of the table and the technical side, and have a unique ability to bridge both perspectives.
Functions I've worked in: supply chain, digital marketing, paid media, business operations, process improvement, business intelligence, data management
Industries I've worked in: CPG, Marketing/Consulting, B2B Lead Generation, Healthcare, Ecommerce
A sample of tools I've leveraged recently: React, Vanilla Javascript, Python, Bash (with a bit of AWK and SED thrown in), MySQL, Redshift, S3, AWS Lambda, PHP, Google Sheets (and Google Apps Scripts), Excel (you'd be surprised how handy it is), Google Tag Manager, Google Analytics, Segment, and Looker
What I am: A really, really technical business user. I tend to be hired into a business role, spend disproportionate amounts of time technically supporting my business needs, and eventually being shifted to that technical work full time.
What I'm not: A developer. I've done development work. And I've worked for CTO's that would beg to differ, but I don't consider myself a developer. I adapt to whatever environment I'm in, and leverage whatever toolset to whatever is most appropriate for the situation at hand (based off of expected volatility, required level of robustness, available long term support capabilities, etc). In some cases that toolset includes a programming language, in others it includes annoyingly complex (but sustainable) Excel workbooks. This means I'm really good at fumbling around and modifying things in a lot of languages and have gone suprisingly deep in certain areas like the architectural limits of Redshift and how to architect workloads around them, yet I don't know enough to pass a Fizz Buzz test in any particular language without a few refresher on Google.
This adaptability comes in handy in a lot of scenarios. Take a look at my HN comments or my LinkedIn for some examples: https://www.linkedin.com/in/agentry/
Some of my core offerings:
- For small business owners: I can give you guidance on how to leverage your website as a proper sales channel, and can fully execute on that guidance as you choose.
- For ecommerce (or devs with side projects): I can help give a critical, marketing/conversion oriented perspective towards your work.
- For marketing management: I can provide guidance, technical implementation, ongoing management, and interpretation of digital analytics tools to fit your goals. From customizing a Google Analytics implementation to designing and executing A/B campaigns and drip email marketing programs.
- For engineering management: I can offload those annoying ad-hoc requests from marketing related to analytics, tagging, reporting, dashboards, SQL, etc. They're frustrating, seemingly arbitrary, usually require multiple back and forths as they pass through project management, and constantly disrupt your team's sprints.