Because you also want to sell to customers who have older devices, which can't display WebP. People who are not computer enthusiasts can keep a machine around for a decade or more. The gains from using WebP are negligible, the downside when they break are significant.
I would argue that the gain is more than "negligible" in some cases. I'm building an app involving storing and serving images and I'm surprised that for the same images with the same resolution/quality, WebP is often 3x-4x smaller than PNG, which translates to lower storage cost, faster serving time, and happier users. You made a good point that people with older devices wouldn't be able to use apps like mine. But fo…
Optimized JPG images are tiny, and will load fast on any device. Any web designer worth their salt must know how to make a performant site without needing WebP images.