Earlier quoted context omitted.
Is this true in general? I’ve had the opposite experience. I’d love to see some data if you have any.
Whether it's true or not, it's definitely a rule I follow for many situations. If a restaurant has loud signage in a busy area, sometimes literally flashing, it ain't gunna be good. Most new websites try to fill negative space with unsubstantial bullshit
> the more obvious effort that has been put into a thing's aesthetics
I would consider that sign example to not be aesthetically pleasing. Maybe it’s more related to the ‘loudness’ of the aesthetics.
There are a lot of simple text blogs on HN which is a great aesthetic, some with lots of thought to keep them simple. Thats the counterpoint IMO.